Trust in Born Global SME's Social Capital: A Cultural Ecology Perspective

• Autorzy: Linjie Chou
• Języki publikacji: EN

Abstrakty

EN

As an extension of the traditional stage internationalization model of small and medium enterprises (SMEs), born global (BG) theories have become popular with the practitioners and academia of international management. As the post-stage internationalization approach, born global theories still need conceptual contributions from other branches of management studies. In this paper, the perspective of cultural ecology will be adopted to analyse the essential cultural value difference that prevails in BGs' trust-led social capital, which translates the BGs' network into the elements of trust and social capital. These elements inherit a significant ecological impact. (original abstract)

Słowa kluczowe

EN

Trust; Structure of births; Social capital; Ecology; Born global

PL

Zaufanie; Struktura urodzeń; Kapitał społeczny; Ekologia; Organizacja born global

• Czasopismo: Economics and Organization of Enterprise
• Rocznik: 2009
• Tom: 5
• Numer: nr 3
• Strony: 78--83

Twórcy

autor

Linjie Chou

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Identyfikatory

DOI

10.2478/v10061-010-0025-2