Istota i rozwój nowych modeli biznesu

• Autorzy: Jan Macias

Warianty tytułu

The Essence and Development of New Business Models

• Języki publikacji: PL

Abstrakty

W ostatnich latach modele biznesu stanowiły istotny przedmiot uwagi ze strony akademików i praktyków. W ujęciu ogólnym ● model biznesu jest nową jednostką analizy, odmienną od produktu, firmy, przemysłu lub sieci ● modele biznesu akcentują systemowe, holistyczne podejście do wyjaśnienia, jak firmy "robią biznes" ●działania firmy odgrywają ważną rolę w różnych proponowanych koncepcjach modelu biznesu ● modele biznesu poszukują wyjaśnień, jak jest kreowana wartość. Modele biznesu mogą odgrywać centralną rolę w objaśnianiu wyników firmy. Modele biznesu rozszerzają główne idee w strategii biznesu. Firmy komercjalizują pomysły innowacyjne poprzez ich modele biznesu. Firmy rozwijają nowe modele biznesu. (abstrakt oryginalny)

EN

In recent years the business model have been the focus of substantial attention from academics and practitioners. At a general level • the business model is a new unit of analysis that is distinct from the product, firm, industry, or network • business model emphasize a system-level holistic approach to explain how firms "do business" • firm activities play an important role in the various conceptualizations of business models that have been proposed; and • business models seek to explain how value is created. Business models can play a central role in explaining firm performance. The business models extends central ideas in business strategy. The companies commercialize innovative ideas through their business models. Companies develop new business models. The article presents the essence, components and developing new business models. (original abstract)

Słowa kluczowe

PL

Modele biznesowe; Innowacyjność; Przewaga konkurencyjna; Kreowanie wartości przedsiębiorstwa

EN

Business models; Innovative character; Competitive advantage; Creating company's value

• Czasopismo: Przegląd Organizacji
• Rocznik: 2012
• Numer: nr 9
• Strony: 12--15

Twórcy

autor

Jan Macias

• Górnośląska Wyższa Szkoła Handlowa im. Wojciecha Korfantego w Katowicach

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