Metodologiczne problemy badania przedsiębiorczej porażki z perspektywy opcji realnych

• Autorzy: Mariusz Bratnicki , Agata Austen

Warianty tytułu

Methodological Issues of Examining Entrepreneurial Failure from the Perspective of Real Options

• Języki publikacji: PL

Abstrakty

Większość rozważań dotyczących przedsiębiorczości koncentruje się na początkowych etapach procesu przedsiębiorczego. Duży nacisk jest kładziony na rozpoznanie szansy i tworzenie nowych przedsięwzięć, natomiast mało uwagi poświęca się kwestii opuszczenia przedsięwzięcia. Badania empiryczne dotyczące przedsiębiorczej porażki są rzadkie, trudno jest także w literaturze przedmiotu znaleźć jasne kryteria porażki. Większość badaczy stosuje takie kryteria jak zaprzestanie działalności lub bankructwo w doborze przypadków do badań nad porażką. Takie podejście powoduje, że rozważane są niewłaściwe przypadki: analiza obejmuje wszystkie sytuacje rezygnacji z przedsięwzięcia, niezależnie od ich wyników, bądź dotyczy tylko tych przedsięwzięć, które poniosły straty. Tymczasem porażka jest tylko jedną z kategorii rezygnacji z przedsięwzięcia. Porażka musi być rozważana w powiązaniu z celami i oczekiwaniami przedsiębiorcy. Wielu właścicieli przedsięwzięć, którzy zdecydowali zakończyć swoje przedsięwzięcia, uznawali je za sukces w momencie ich opuszczenia. Zrozumienie porażki jest niezbędne dla wyjaśnienia procesu tworzenia kolejnych przedsięwzięć przez przedsiębiorców wielokrotnych. Doświadczenie porażki może być poważną przeszkodą dla przyszłych działań przedsiębiorczych. Autorzy proponują zastosowanie rozumowania kategoriami opcji realnych jako logiki ułatwiającej przedsiębiorcom opuszczanie przedsięwzięć w warunkach sukcesu oraz uczenie się przez porażkę. (abstrakt oryginalny)

EN

Most considerations concerning entrepreneurship focus on the initial stages of entrepreneurial process. Great emphasis has been put on the opportunity recognition and creating new ventures but little attention has been paid to the venture exit. Empirical researches on entrepreneurial failure are rare, there are also difficulties in finding in the field literature clear criteria of business failure. Most researchers to examine failure use such criteria as business closings rates or bankruptcy. Such approach causes that wrong cases are taken into consideration: analysis includes all business exits regardless of their outcomes or it includes only those ventures that made loss. Failure is just one of the categories of venture exit, it must be considered in connection with entrepreneur's aims and expectations. Many owners of ventures that have closed down view their businesses as successful at the time of exiting them. Understanding failure is necessary for accounting for the process of subsequent venture creation by habitual entrepreneurs. Experiencing venture failure may be a serious obstacle to the future entrepreneurial activities. The authors propose real options reasoning as a logic that enables entrepreneurs to exit ventures successfully and learn by failures. (original abstract)

Słowa kluczowe

PL

Przedsiębiorczość; Metodologia badań; Opcje realne

EN

Entrepreneurship; Research methodology; Real options

• Czasopismo: Prace Naukowe Instytutu Organizacji i Zarządzania Politechniki Wrocławskiej. Studia i Materiały
• Rocznik: 2005
• Tom: 18
• Numer: nr 76, t. 2
• Strony: 17--30

Twórcy

autor

Mariusz Bratnicki

• Akademia Ekonomiczna im. Karola Adamieckiego w Katowicach

autor

Agata Austen

• Wyższa Szkoła Biznesu w Dąbrowie Górniczej

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