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2014 | 15 | z. 2 Entrepreneurship and Human Resources in Management | 63--73
Tytuł artykułu

The Use of Social Networking Sites in Modern Recruitment - Empirical Study

Treść / Zawartość
Warianty tytułu
Języki publikacji
EN
Abstrakty
EN
Current changes in technology and the role of the Internet open up new opportunities for companies both to communicate and to work. The fact that Social Media entered the business landscape, and in particular the recruitment landscape leads to a demand for knowledge about recruitment trends regarding social media. Contemporary social media and recruitment texts have been reviewed in order to identify what impact social media is having on the recruitment industry. It focuses on how companies and recruitment professionals are taking advantage of the social media landscape to recruit talented people. Relevant existing research has been reviewed and primary research conducted (both qualitative and quantitative). The authors have conducted 8 IDIs with recruiter from various industries. The latter consisted of 147 CAWIs with employees from various Polish organizations from several different industries. The article presents interesting results that can be especially useful for recruitment managers, specialists and company owners. It is recommended that in order to gain a fuller picture of the issues underlying the findings, quantitative research on a bigger scale should be undertaken. (original abstract)
Twórcy
  • University of Social Sciences, Poland
  • University of Social Sciences, Poland
Bibliografia
  • Comm J. (2009), Twitter power: How to dominate your market one tweet at a time, Hoboken, NJ: John Wiley & Sons.
  • Compton R.-L., Morrissey W., Nankervis A. (2009), Effective Recruitment and Selection Practices, 5th edition. Australia: CCH Australia Limited.
  • Emerald Group Publishing Limited (2009), HR's time machine trip to top jobs - Evolving role makes department central to success , Strategic Direction, Vol. 25, No. 8, pp. 6-9.
  • Emploer Branding Institute, www.ebinstitute.pl 23.03.2013.
  • Lewicka D. (2010), Zarządzanie kapitałem ludzkimi w polskich przedsiębiorstwach. Metody, narzędzia, mierniki, PWN, Warszawa, p. 101.
  • Safko L., Brake D K. (2009), The social media bible: Tactics, tools & strategies for business success, Hoboken, NJ: John Wiley & Sons., p.6.
  • Palmer A., Koenig-Lewis N. (2009), An experiential, social network-based approach to direct marketing, 'International Journal Of Direct Marketing', Vol. 3. No. 3, p. 162.
  • Parry E., Wilson H. (2009), Factors influencing the adoption of online recruitment, 'Personnel Review' , Vol. 38, No. 6, pp. 655-673.
  • Sułkowski Ł. (2012), Kulturowe procesy zarządzania, Diffin, Warszawa.
  • Trebnick C. (2008), Social media market dynamics and impact on communications infrastructure, Americas Growth Capital.
  • Universal McCann (2009), Power to the people: Social media tracker wave 4. Retrieved from http://universalmccann.bitecp.com/wave4/Wave4.pdf p. 10., 11.02.2013.
  • Weinberg T. (2009), The new community rules: Marketing on the social web. Sebastopol, CA: O'Reilly Media, Inc. p.1.
  • Zarrella D. (2010), The social media marketing book, Sebastopol, CA: O'Reilly Media, Inc.
Typ dokumentu
Bibliografia
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