Warianty tytułu
Języki publikacji
Abstrakty
The goal of this article is to investigate the ways of improvement and increasing of international competitiveness of IT-outsourcer. With every passing year we observe a rapid expansion of IT-outsourcing market in all countries of Eastern Europe that, of course, raises the questions of competitiveness. Moreover, the processes of world globalization of all spheres of market relations give us rise to international competitiveness research of IT-outsourcing companies. (fragment of text)
Twórcy
autor
- Kiev University
Bibliografia
- Kotler, Philip, 2004, Marketing Management, 11th edition.
- Porter, Michael E., 1998, On Competition.
- Treacy M., Wiersema F., 1995, The Discipline of Market Leaders.
- http://www.cscresearchservices.com/foundation/library/105/RP02.asp.
- http://www.cscresearchservices.com/foundation/library/105/RP03.asp
Typ dokumentu
Bibliografia
Identyfikatory
Identyfikator YADDA
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