Analiza i strategia big data w organizacjach

• Autorzy: Maria Mach-Król

Warianty tytułu

Big Data in Organizations - Possibilities and Challenges

• Języki publikacji: PL

Abstrakty

W obliczu rosnącej wykładniczo ilości danych, a także coraz większych wyzwań stawianych przez otoczenie biznesowe - jak globalizacja, konkurencja czy zmienność - organizacje coraz częściej muszą, oprócz analizowania danych ustrukturyzowanych, brać pod uwagę również wnioski płynące z analiz tzw. big data. Jednak są to dane na tyle specyficzne i różniące się od danych "klasycznych ", jakie znaleźć można w bazach i hurtowniach danych, że konieczne jest nowe podejście zarówno do implementacji big data, jak i ich analizowania. Głównym celem artykułu jest uporządkowanie pojęć związanych z big data, próba zarysowania wyzwań, jakie stawia organizacjom ten typ danych, a także wskazanie, jaką strategię powinny obrać podmioty, chcące efektywnie analizować big data. (abstrakt oryginalny)

EN

The amount of data is growing exponentially, and organizations face also challenges from the environment - namely globalization, competition and changeability. Thus organizations have to consider not only structured data, but also to analyze the unstructured, so-called big data. The latter is so specific and differs so much from "classical" data in databases and data warehouses, that it is necessary to develop a new approach to big data implementation and analysis. The main aim of the paper is ordering of notions connected with big data, discussing of challenges of big data, as well as pointing out an effective strategy for organizations aiming at analyzing big data. (original abstract)

Słowa kluczowe

PL

Big Data; Analiza danych; Organizacja

EN

Big Data; Data analysis; Organisation

• Czasopismo: Studia i Materiały Polskiego Stowarzyszenia Zarządzania Wiedzą
• Rocznik: 2015
• Tom: 74
• Strony: 41--53

Twórcy

autor

Maria Mach-Król

• Uniwersytet Ekonomiczny w Katowicach

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