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2014 | Global Business Towards New Paradigm in Time of Crisis | 276--287
Tytuł artykułu

The Impact of UNESCO World Heritage Listing on Hospitality Demand - Research on Selected Sites in Italy

Warianty tytułu
Języki publikacji
EN
Abstrakty
EN
The UWH listing has significantly grown since its beginning in 1972: at the time of writing of this paper, it includes 981 sites in 153 countries. Though the main objective of the WHL is the preservation of the natural and cultural heritage of outstanding relevance for the future generations, the UNESCO assignment is also sought after from policy makers as a presumed way to promote the destination where the site is located. Based on this "good sense" assumption, scientific research has spread over to verify or demonstrate any correlation between UWH listing and tourism performances in a destination, performances that have been approached and estimated in several ways. L. Solima (2012) has measured the economic impact deriving from visitors of the site, R. Patuelli, M. Mussoni and G. Candela (2013) have estimated the increase in international arrivals, which has been the same measure used by Yu-Wen Su, Hui-Lin Lin (2012). Few studies used overnight stays as a measure (Cuccia, 2012). Italy has 49 UWH listed sites. The number of sites has constantly grown since 1987, with a certain concentration on the years 1995-1998, when, in only 4 years, 21 sites where officially included in the Unesco list. (fragment of text)
Twórcy
  • University of Bologna-Rimini, Italy
  • University of Bologna-Rimini, Italy
Bibliografia
  • Cuccia T., 2012, Is it Worth Being Inscribed in the World Hertiage List? A Case Study. of The Baroque Cities in Val di Noto, Sicily, "Rivista Italiana di Economia Demografia e Statistica", Vol. LXVI, Iss. 2.
  • Kayahan B., VanBlarcom B., 2011, Cost Benefit Analysis of UNESCO World Heritage Site Designation in Nova Scotia, "Review of Economic Analysis ", Vol. 1.
  • King L.M., 2011, Investigating the Role of the World Heritage Brand in Attracting Visitors to Protected Areas in Queensland' Australia, Unpublished PhD thesis, Townsville: James Cook University.
  • Marcotte P., Bourdeau L., 2012, Is the World Heritage label used as a promotional argument for sustainable tourism? "Journal of Cultural Heritage Management and Sustainable Development", Vol. 05, No. 2(1).
  • Mondini G., Re A., 2012, Monitoring the Management's Impacts of UNESCO World Heritage Sites, "UNESCO World Heritage: Economic and Policy Issues", Vol. 5.
  • Patuelli R., Mussoni M. and Candela G., 2012, The Effects of World Heritage Sites on Domestic Tourism: A Spatial Interaction Model for Italy, "Journal of Geographical Systems", Vol. 15.
  • Ryan J., Silvanto S., 2011, A Brand for All the Nations: The Development of the World Heritage Brand in Emerging Markets, "Marketing Intelligence & Planning", Vol. 29, Iss. 3.
  • Solima L., 2013, La valutazione del ruolo del marchio Unesco nella valorizzazione turistica del territorio attraverso uno studio su tre siti italiani: aspetti metodologici, evidenze empiriche ed indicazioni operative, Milano: The Italian Academy of Management, http://www.aidea2013.it.
  • Su Y.-W., LinH.-L., 2012, Analysis of International Tourist of rivals Worldwide: The Role of World Heritage Sites, "Tourism Management" February, Vol. 40.
Typ dokumentu
Bibliografia
Identyfikatory
Identyfikator YADDA
bwmeta1.element.ekon-element-000171394075

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