Preferencje help
Widoczny [Schowaj] Abstrakt
Liczba wyników
2015 | 16 | 65--73
Tytuł artykułu

The Effects of the use of ICT by Tourism Enterprises

Treść / Zawartość
Warianty tytułu
Języki publikacji
Nowadays tourism economy is driven by information technology (IT) and telecommunications. All tourism oriented companies, such as tour operators, travel agencies, rental agencies, cruisers and hotels experience the growing impact of what is commonly known as information and communication technology (ICT). Tourism sector represents the information-intensive industry characterized by a significantly long value chain influenced, to a great extent, by information. Its creation, collection, storage, retrieval and transfer remain within the core activities of all tourism enterprises. Every single innovation in IT sector can potentially change the strategy followed by tourism companies in running a business. Such transformations are also imposed by tourists' behaviors which keep altering under the influence of information technology. The process of tourist services purchase is based on information collected through many different channels, e.g. travel agencies, brochures, the word-of-mouth, or web sides offered by tourist service suppliers, which are currently gaining much importance. Consumer decision making process in tourism sector is transformed into an online one, since direct service booking has become possible. Proper understanding of behaviors presented by those searching for travel information online, as well as using innovative information and communication technologies by tourists, remain essential for designing an effective ICT-based business model. Currently it seems to be the crucial challenge for the entire tourism sector. ICT is focused on designing the new scientific paradigm (by innovation, co-opetition, collaboration with customers) of tourism development based on modern e-technologies. The paper discusses the level of information and communication technologies application in the tourism sector. The study covers small and medium-size hotels (SMEs) and travel agencies which dominate the tourism industry worldwide. The article draws experience from the tourism industry in one of the most popular tourist destinations in Poland - Lower Silesia.(author's abstract)
Słowa kluczowe
  • Uniwersytet Ekonomiczny we Wrocławiu
  • Uniwersytet Ekonomiczny we Wrocławiu
  • Uniwersytet Ekonomiczny we Wrocławiu
  • Aghaei, S., Nematbakhsh, M.A. & Farsani, H.K. (2012). Evolution of the World Wide Web: from Web 1.0 to Web 4.0. International Journal of Web & Semantic Technology, 3 (1): 1-10.
  • Ashari, H.A., Heidari, M. & Parvaresh, S. (2014). Improving SMTEs' business performance through strategic use of information communication technology: ICT and tourism challenges and opportunities. International Journal of Academic Research in Accounting, Finance and Management Sciences, 4 (3): 1-20.
  • Berné, C., García-González, M., García-Ucedac, M.E. & Múgica, J.M. (2015). The effect of ICT on relationship enhancement and performance in tourism channels. Tourism Management, 48 (June): 188-198.
  • Buhalis, D. (1998). Strategic use of information technologies in the tourism industry. Tourism Management, 19 (3): 409-423.
  • Buhalis, D. (2003). e-Tourism: Information technology for strategic tourism management. London: Pearson.
  • Buhalis, D. & Main, H. (1998). Information technology in small and medium hospitality enterprises: strategic analysis and critical factors. International Journal of Contemporary Hospitality Management, 10 (5): 198-202.
  • Buhalis, D. & Molinaroli, E. (2003). Entrepreneurial networks in the Italian eTourism. Information Technology and Tourism, 5 (3): 175-184.
  • Buhalis, D. & Zoge, M. (2007). The strategic impact of the Internet on the tourism industry. In: Information and communication technologies in tourism 2007. Ed. M. Sigala, L. Mich, J. Murphy. Wien-New York: Springer (pp. 481-492).
  • Chandler, D. & Munday, R. (ed.) (2011). Oxford dictionary of media and communication. New York: Oxford University Press.
  • Drew, E. & Foster, F.G. (ed.) (1994). Information technology in selected countries. Tokyo: United Nations University Press. Available at: (accessed on 27.06.2015).
  • Duffy, S. (2010). Factors influencing technology adoption amongst tourism SMEs. Available at: uploads/2009/12/THRIC-2010-Full-Paper-S.-Duffy.pdf.
  • European Commission (2005). ICT and electronic business in the tourism industry. Sector Report No 09. Available at: http://ec.europa. eu/enterprise/archives/e-business-watch/studies/sectors/tourism/ documents/Tourism_2005.pdf (accessed on 25.06.2015).
  • Hamelink, C.J. (1997). New information and communication technologies, social development and cultural change. UNRISD Discussion Paper 86. Available at: (accessed on 27.06.2015).
  • IAB Europe (2012). TNS Infratest and Google. Consumer Barometer. Available at: (accessed on 20.06.2015).
  • Law, R., Leung, R. & Buhalis, D. (2009). Information technology applications in hospitality and tourism: a review of publications from 2005 to 2007. Journal of Travel & Tourism Marketing, 26 (5): 599-623.
  • Mansell, R. & Silverstone, R. (1996). Communication by design: the politics of information and communication technologies. Oxford: OUP.
  • Marcussen, C. (1999). Internet distribution of European travel and tourism services, Research Centre of Bornholm, Denmark.
  • Mowschowitz, A. (1999). The switching principle in virtual organization. Electronic Journal of Organizational Virtualness, 1 (1): 6-18.
  • Neuhofer, B., Buhalis, D. & Ladkin, A. (2014). A typology of technology-enhanced tourism experiences. International Journal of Tourism Research, 16 (4): 340-350.
  • Opara, J.A. & Onyije, E. (2013). Information and communication technologies (ICT): a panacea to achieving effective goals in institutional administration. International Journal of Management Sciences, 1 (1): 11-15.
  • Paraskevas, A. (2005). The impact of technological innovation in managing global value chains in the tourism industry, OECD Conference On Global Tourism Growth: A Challenge For SMEs, 6-7 September 2005, Gwangju (Korea). Available at: http://hdl. (accessed on 23.07.2015).
  • PhoCusWright (2012). Raport. Turystyka online na rynkach Europy Wschodniej. Available at: Amadeus Raport Phocuswright informacja prasowa.pdf (accessed on 22.07. 2015.
  • Pimenidis, E., Bolissian, J.M., Iliadis, L. & Andreopoulou, Z. (2006). E-Readiness or digital exclusion - proposing a new evaluation framework. In: Proceedings of the 2nd e-democracy national conference with international participation. Athens, Greece.
  • Prahalad, C.K. & Ramaswamy, V. (2004). Co-creation experiences: The next practice in value creation. Journal of Interactive Marketing, 18 (3): 5-14.
  • Spralls, S.A., Hunt, S.D. & Wilcox, J.B. (2011). Extranet use and building relationship capital in inter-firm distribution networks: the role of extranet capability. Journal of Retailing, 87 (1): 59-74.
  • Stiakakis, E. & Georgiadis, Ch.K. (2011). Drivers of a tourism e-business strategy: the impact of information and communication technologies. Operational Research - An International Journal, 11 (2): 149-169.
  • Unwin, T. (2009). The technologies: identifying appropriative solutions for development needs. In: ICT4D. Information and communication technology for development. Ed. T. Unwin. Cambridge: Cambridge University Press (pp. 77-124).
  • Weigel, G. (2004). ICT4D today - enhancing knowledge and people-centred communication for development and poverty reduction, In: ICT4D - Connecting people for a better world. Lessons, Innovations and perspectives of information and communication technologies in development. Ed. G. Weigel, D. Waldburger. Berne: SDC-GKP (pp. 15-42).
  • Werthner, H. & Klein, S. (1999). Information technology and tourism - a challenging relationship. Wien-NewYork: Springer.
  • Werthner, H. & Ricci, F. (2004). E-commerce and tourism. Communications of the ACM, 47 (12): 101-105.
  • WTO (1998). Guidelines for the transfer of new technologies in the field of tourism, Madrid: World Tourism Organisation.
Typ dokumentu
Identyfikator YADDA

Zgłoszenie zostało wysłane

Zgłoszenie zostało wysłane

Musisz być zalogowany aby pisać komentarze.
JavaScript jest wyłączony w Twojej przeglądarce internetowej. Włącz go, a następnie odśwież stronę, aby móc w pełni z niej korzystać.