Monopolizacja serwisów społecznościowych : zachowania wiodących podmiotów z perspektywy neoweberyzmu

• Autorzy: Michał Baran , Jacek Klich , Michał Andrzej Woźniak

Warianty tytułu

Social Media Monopolization : Main Stakeholders' Behavior from Neo-Weberian State Perspective

• Języki publikacji: PL

Abstrakty

Artykuł rozpoczyna się zwróceniem uwagi na duże komercyjne znaczenie sieci społecznościowych, po czym przedstawiane są wybrane uwarunkowania układu sił między właścicielami sieci społecznościowych i jej użytkownikami wraz ze wskazaniem na zagrożenia, jakie dla użytkowników sieci mogą stanowić monopolistyczne praktyki właścicieli portali. Sieci społecznościowe są tu traktowane jako dobro publiczne. W końcowej części artykułu wskazuje się, że nurt neoweberowski jest w kontekście problemu zarządzania sieciami społecznościowymi użyteczną perspektywą teoretyczną dla dalszych, pogłębionych badań nad funkcjonowaniem sieci społecznościowych. (fragment tekstu)

EN

Rapid growth of social media has led towards establishment of a new segment of the global economy, growing continually in importance and value. Such an unprecedented phenomenon raises questions regarding economic and social consequences of activities of such popular social media like Facebook, Google+ or Twitter. The aim of the article is to identify potential threats both for users (individual people and small businesses) and other social media stakeholders originating from monopolistic practices of social media management. The analysis is based on the literature review and opinions expressed by social media active and involved users. In result, besides identified potential threats, a picture of further, in-depth research is sketched and possible ways to enable well-balanced growth of social media based on market principles are indicated. It is showed in the article also that Neo-Weberian State paradigm may be considered as a useful theoretical background for further analyses of the social media market. (original abstract)

Słowa kluczowe

PL

Serwisy społecznościowe; Media społecznościowe; Portale internetowe; Prawa konsumenta; Konkurencja; Neoweberyzm

EN

Social networking; Social media; Web portals; Consumer law; Competition; Neo-Weberian state

• Czasopismo: Przedsiębiorczość i Zarządzanie
• Rocznik: 2015
• Numer: t. 16, z. 9, cz. 2 Agile-Commerce - zarządzanie w erze cyfrowej
• Strony: 9--24

Twórcy

autor

Michał Baran

• Uniwersytet Jagielloński

autor

Jacek Klich

• Uniwersytet Ekonomiczny w Krakowie

autor

Michał Andrzej Woźniak

• Polska Grupa Użytkowników Linuksa

Bibliografia

• Andrews L. (2012), I Know Who You Are and I Saw What You Did: Social Networks and the Death of Privacy, Simon and Schuster.
• Birke D. (2013), Social Networks and their Economics: Influencing Consumer Choice, John Wiley & Sons.
• Brandes U., Pfeffer J., Mergel I. (2012), Studying Social Networks: A Guide to Empirical Research, Campus Verlag.
• Caviglione L., Coccoli M., Merlo A. (eds.) (2013), Social Network Engineering for Secure Web Data and Services, Idea Group Inc (IGI).
• Crado, J.I., Sandoval-Almazan, R., Gil-Garcia J.R. (2013), Government Innovation Through Social Media, "Government Information Quarterly", vol. 30.
• Cunningham C. (ed.) (2013), Social Networking and Impression Management: Self-Presentation in the Digital Age, Rowman & Littlefield.
• Dunleavy P., Margetts H., Bastow S. et al. (2006), Digital Era Governance: IT Corporations, the State and e-Government, Oxford University Press, Oxford.
• Dunn W.N., Miller D.Y. (2007), A Critique of the New Public Management and the Neo-Weberian State: Advancing a Critical Theory of Administrative Reform, "Public Organization Review", vol.7.
• Drechsler W. (2011), Nanotechnology, Governance and Public Management: A Techno-Economic Paradigms Perspective, "NISPAcee Journal of Public Administration and Policy", vol. 3, issue 2.
• Drechsler W., Kattel R. (2007), Towards the Neo-Weberian State?Perhaps, but Certainly Adieu, NPM!, "NISPAcee Journal of Public Administration and Policy", Special Issue. A Distinctive European Model? The Neo-Weberian State, vol. 1, issue 2.
• Dwivedi Y.K. (2011), Information Systems Theory: Explaining and Predicting Our Digital Society, vol. 1, Springer Science & Business Media.
• Fountain J. (2001), Building the Virtual State: Information Technology and Institutional Change, Brookings Institution, Washington DC.
• Georgescu M., Popescul D. (2015), Social Media - the New Paradigm of Collaboration and Communication for Business Environment, "Procedia Economics and Finance", vol. 20.
• Golbeck J. (2013), Analyzing the Social Web, Newnes.
• Goldsmith S., Kettl D.F. (2009), Unlocking the Power of Networks: Keys to High-Performance Government, Brookings Institution Press, Washinghton DC.
• Hassan S., Ahmad Nadzim S.Z., Shiratuddin N. (2015), Strategic Use of Social Media for Small Business Based on the AIDA Model, "Procedia - Social and Behavioral Sciences", vol. 172.
• Hood C., Margetts H. (2010), Cyber-Bureaucracy: If It Is So Central to Public Administration, Why Is It So Ghetto-ized? [w:] J. Pierre, P. Ingraham (eds). Comparative Administrative Change and Reform: Lessons Learned. Montreal and Kingston, McGill-Queen's University Press.
• Jussila J.J., Kärkkäinen H., Aramo-Immonen H. (2014), Social Media Utilization in Business-to-Business Relationships of Technology Industry Firms, "Computers in Human Behavior", vol. 30.
• Kadushin H. (2012), Understanding Social Networks: Theories, Concepts, and Findings, Oxford University Press, Oxford.
• Karampelas P. (2012), Techniques and Tools for Designing an Online Social Network Platform, Springer Science & Business Media.
• Kaul I. (2001), Public Goods in the 21st Century [w:] D. Drache (ed.) The Market of the Public Domain, Routledge, London and New York.
• Kwiatkowski S. (2013), Teoria dóbr publicznych i rynkowe mechanizmy ich produkcji [online], http://mises.pl/blog/2013/05/21/kwiatkowski-teoria-dobr-publicznych-i-rynkowe-mechanizmy-ich-produkcji, dostęp: 10 marca 2015.
• McKee R. (2013), Ethical Issues in Rusing Social Media for Health and Health Care Research, "Health Policy", vol. 110.
• Montgomery K.C. (2015), Youth and Surveillance in the Facebook Era: Policy Interventions and Social Implications, "Telecommunications Policy".
• Noor Al-Deen H.S., Hendricks J.A. (eds.) (2012), Social Media: Usage and Impact, Lexington Books.
• Paniagua J., Sapena J. (2014), Business Performance and Social Media: Love or hate?, "Business Horizons", vol. 57.
• Picazo-Vela, S., Gutiérrez-Martínez, I., Luna-Reyes, L.F. (2012), Understanding Risks, Benefits and Strategic Alternatives of Social Media Applications in the Public Sector, "Government Information Quarterly", vol. 29.
• Pollitt C. (2010), Technological Change: A Central yet Neglected Feature of Public Administration, "NISPAcee Journal of Public Administration and Policy", vol. 3, issue 2.
• Pollitt C., Bouckaert G. (2011), Public Management Reform. A Comparative Analysis - New Pubic Management, Governance, and NeoWeberian State, 3 ed., Oxford University Press, Oxford.
• Popp K. (2011), Advances in Software Economics: A Reader on Business Models and Partnering, BoD - Books on Demand.
• Prell C. (2011), Social Network Analysis: History, Theory and Methodology, SAGE.
• Rutkowska E. (2011), Kwestia definicji dóbr publicznych, "Ekonomia".
• Solarz J.K. (2004), Dobra publiczne w usługach finansowych, "Ekonomia".
• Sommerfeldt E.J. (2013), The Civility of Social Capital: Public Relations in the Public Sphere, Civil Society, and Democracy, "Public Relations Review", vol. 39.
• Założenia konceptualno-metodologiczne badań nad neoweberyzmem (2014), Katedra Gospodarki i Administracji Publicznej, Uniwersytet Ekonomiczny w Krakowie, Kraków.
• Zheleva E., Terzi E., Getoor L. (2012), Privacy in Social Networks, Morgan & Claypool Publishers.