Preferencje help
Widoczny [Schowaj] Abstrakt
Liczba wyników
2015 | 8 | nr 22 | 113--126
Tytuł artykułu

Waste of internationalisation potential : why some firms that could easily do it do not expand abroad?

Treść / Zawartość
Warianty tytułu
Języki publikacji
According to Ansoff 's model of growth every firm is established on a local market and over time broadens its activity, either developing a broad portfolio of products, or gradually covering the whole territory of a country with its sales. If all the opportunities of diversification strategy and market development strategy are exploited, the next natural step in a firm's development is internationalisation. The basic requirement for successful internationalisation is attainment of the internationalisation potential. However, not all the firms successfully reaching the appropriate potential enter foreign markets. Some of the firms deliberately stick to the domestic market. The purpose of the article is to ponder over the possible reasons of such behaviour and to propose in-depth research on that. (original abstract)
Opis fizyczny
  • Szkoła Główna Handlowa w Warszawie
  • Uniwersytet Ekonomiczny w Poznaniu
  • Aaby N.E., Slater S.F., Management Influences on Export Performance: A Review of the Empirical Literature 1978-1988, "International Marketing Review" 1989, vol. 6(4).
  • Alexandrides G.C., How the Major Obstacles to Exporting Can be Overcome, "Atlanta Economic Review" 1971, May.
  • Ansoff H.I., Strategies for Diversification, "Harvard Business Review" 1957, vol. 35(2).
  • Arteaga-Ortiz J., Fernandez-Ortiz R., Why Don't We Use the Same Export Barrier Measurement Scale? An Empirical Analysis in Small and Medium-Sized Enterprises, "Journal of Small Business Management" 2010, vol. 48(3).
  • Bilkey W.J., An Attempted Integration of the Literature on the Export Behavior of Firms, "Journal of International Business Studies" 1978, vol. 9(1).
  • Cavusgil S.T., Nevin J.R., Internal Determinants of Export Marketing Behaviour: An Empirical Investigation, "Journal of Marketing Research" 1981, vol. 18(1).
  • Czaplewski L., Wiśniewska E., Zamierzenia i motywy podejmowania bezpośrednich inwestycji zagranicznych przez polskie przedsiębiorstwa, [in:] Bezpośrednie inwestycje zagraniczne w budowaniu potencjału konkurencyjności przedsiębiorstw i podregionów, part 3, ed. K. Karaszewski, UMK, Toruń 2007.
  • Da Rocha A., Freitas Y., Da Silva J., Do Perceived Barriers Change Over Time? A Longitudinal Study of Brazilian Exporters of Manufactured Goods, "Latin American Business Review" 2008, vol. 9(1).
  • Da Silva P.A., Da Rocha A., Perception of Export Barriers to Mercosur by Brazilian Firms, "International Marketing Review" 2001, vol. 18(6).
  • Dean D.L., Mengue B., Myers C.P., Revisiting Firm Characteristics, Strategy, and Export Performance Relationship: A Survey of the Literature and an Investigation of New Zealand Small Manufacturing Firms, "Industrial Marketing Management" 2000, vol. 29(5).
  • Dylematy rozwoju polskich przedsiębiorstw, ed. M. Jarosiński, Unpublished report of statutory research, Warsaw School of Economics, Warsaw 2010.
  • Ekspansja międzynarodowa polskich przedsiębiorstw produkcyjnych, KPMG Report, KPMG, Warsaw 2010.
  • Eurostat-OECD, Eurostat - OECD Manual on Business Demography Statistics, 2011.
  • Hutchinson K., Fleck E., Lloyd-Reason L., An Investigation Into the Initial Barriers to Internationalization: Evidence from Small UK Retailers, "Journal of Small Business and Enterprise Development" 2009, vol. 16(4).
  • Jarosiński M., Characteristics of Polish Firms' Internationalisation Processes, [in:] International Business from the Central European Perspective, ed. B. Knezevic, K. Wach, University of Zagreb Publishing House, Zagreb 2014.
  • Johanson J., Vahlne J.-E., Business Relationship Learning and Commitment in the Internationalization Process, "Journal of International Entrepreneurship" 2003, vol. 1(1).
  • Johanson J., Vahlne J.-E., The Internationalisation Process of the Firm: A Model of Knowledge Development and Increasing Foreign Market Commitments, "Journal of International Business Studies" 1977, vol. 8(1).
  • Johanson J., Vahlne J.-E., The Mechanism of Internationalisation, "International Marketing Review" 1990, vol. 7(4).
  • Johanson J., Vahlne J.-E., The Uppsala Internationalisation Process Model Revisited: From Liability of Foreignness to Liability of Outsidership, "Journal of International Business Studies" 2009, vol. 40(9).
  • Johanson J., Wiedersheim-Paul F., The Internationalisation of the Firm: Four Swedish Cases, "Journal of Management Studies" 1975, vol. 12(3).
  • Julian C.C., Export Marketing Performance: A Study of Thailand Firms, "Journal of Small Business Management" 2003, vol. 41(2).
  • Julian C. C., Ahmed Z.U., The Impact of Barriers to Export on Export Marketing Performance, "Journal of Global Marketing" 2005, vol. 19(1).
  • Kahiya E.T., Cognitive or Affective? A Longitudinal Exploratory Study on the Drivers and Theoretical Underpinnings of Perceived Export Barriers for New Zealand Firms, PhD Dissertation, Faculty of Commerce, Lincoln University, Lincoln 2012.
  • Kahiya E.T., Export Barriers and Path to Internationalization: A Comparison of Conventional Enterprises and International New Ventures, "Journal of International Entrepreneurship" 2013, vol. 11.
  • Katsikeas C.S., Morgan R.E., Differences in Perceptions of Exporting Problems Based on Firm Size and Export Market Experience, "European Journal of Marketing" 1994, vol. 28(5).
  • Kaynak E., Kothari V., Export Behavior of Small and Medium-Sized Manufacturers: Some Policy Guidelines for International Marketers, "Management International Review" 1984, vol. 24(2).
  • Keng K.A., Jiuan T.S., Differences between Small and Medium Sized Exporting and Non-Exporting Firms: Nature or Nurture, "International Marketing Review", 1989, vol. 6(4).
  • Leonidou L.C., An Analysis of the Barriers Hindering Small Business Export Development, "Journal of Small Business Management" 2004, vol. 42(3).
  • Leonidou L.C., Export Barriers: Non-Exporters' Perceptions, "International Marketing Review", 1995, vol. 12(1).
  • Leonidou L.C., Katsikeas C.S., Piercy N.F., Identifying Managerial Influences on Exporting: Past Research and Future Directions, "Journal of International Marketing" 1998, vol. (6) 2.
  • Moini A.H., An Enquiry into Successful Exporting: An Empirical Investigation Using a Three-Stage Model, "Journal of Small Business Management" 1995, vol. 33(3).
  • Morgan R.E., Export Stimuli and Export Barriers: Evidence from Empirical Research Studies, "European Business Review", 1997, vol. 97(2).
  • Morgan R.E., Katsikeas C.S., Exporting Problems of Industrial Manufacturers, "Industrial Marketing Management" 1998, vol. 27.
  • Morgan R.E., Katsikeas C.S., Obstacles to Export Initiation and Expansion, "International Journal of Management Science", 1997, vol. 25(6).
  • Patterson P.G., A Study of Perceptions Regarding Service Firms' Attitudes Towards Exporting, "Australasian Marketing Journal" 2004, vol. 12(2).
  • Pavord W.C., Bogart R., The Dynamics of the Decision to Export, "Akron Business and Economic Review" 1975, vol. 30.
  • Śliwiński R., Kluczowe czynniki międzynarodowej konkurencyjności polskich przedsiębiorstw, Poznań University of Economics, Poznań 2011.
  • Suarez-Ortega S., Export Barriers: Insights from Small and Medium-Sized Firms, "International Small Business Journal", 2003, vol. 21(4).
  • Tesfom G., Lutz C., A Classification of Export Marketing Problems of Small and Medium Sized Manufacturing Firms in Developing Countries, "International Journal of Emerging Markets", 2006, vol. 1 (3).
  • Top Barriers and Drivers to SME Internationalisation, Report by the OECD Working Party on SMEs and Entrepreneurship, OECD, 2009.
  • Tseng J., Yu C.M.J., Export of Industrial Goods to Europe: The Case of Large Taiwanese Firms, "European Journal of Marketing" 1991, vol. 25(9).
  • Uner M.M., Kocak A., Cavusgil E., Cavusgil S.T., Do Barriers to Export Vary for Born Globals and Across Stages of Internationalization? An Empirical Inquiry in the Emerging Market of Turkey, "International Business Review" 2013, vol. 22(5).
  • UPS Business Monitor Canada, 2007.
  • Vivekanandan K., Rajendran R., Export Marketing and the World Wide Web: Perceptions of Export Barriers Among Tirupur Knitwear Apparel Exporters: An Empirical Analysis, "Journal of Electronic Commerce Research" 2006, vol. 7(1).
  • Yannopoulos P., Kefalaki M., Export Barriers Facing Canadian SMEs: The Role of Mental Models, "Journal of Business and Policy Research" 2010, vol. 5(2).
  • Yaprak A., An Empirical Study of the Differences between Small Exporting and Non Exporting US Firms, "International Marketing Review" 1985, vol. 2(2).
  • Zahra S. A., Korri J.S., Yu J., Cognition and International Entrepreneurship: Implications for Research on International Opportunity Recognition and Exploitation, "International Business Review" 2005, vol. 14(2).
Typ dokumentu
Identyfikator YADDA

Zgłoszenie zostało wysłane

Zgłoszenie zostało wysłane

Musisz być zalogowany aby pisać komentarze.
JavaScript jest wyłączony w Twojej przeglądarce internetowej. Włącz go, a następnie odśwież stronę, aby móc w pełni z niej korzystać.