Multi-Criteria Classification and Segmentation Analysis of High-Technology Manufacturing in Warsaw

• Autorzy: Agnieszka Skala , Katarzyna Rostek
• Języki publikacji: EN

Abstrakty

EN

The goals of this research were to identify and describe the HTM sector in Warsaw and to indicate which part had the highest market potential. The article presents the results of a multidimensional and multi-criteria classification analysis. The segmentation analysis performed made it possible to extract the most distinguished subgroups of the HT population. Particular attention was paid to the HTM exporters (HTME) group, which was identified as the most promising group of companies in the HT sector. The description of the HTME subgroup paves the way for further research with the criteria of differentiating and strengthening internal development in the HT population. (original abstract)

Słowa kluczowe

EN

High-tech industry; Entrepreneurship; Classification; Segmentation

PL

Przemysł wysokich technologii; Przedsiębiorczość; Klasyfikacja; Segmentacja

• Czasopismo: Foundations of Management
• Rocznik: 2015
• Tom: 7
• Numer: nr 1
• Strony: 199--216

Twórcy

autor

Agnieszka Skala

• Warsaw University of Technology, Poland

autor

Katarzyna Rostek

• Warsaw University of Technology, Poland

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Identyfikatory

DOI

10.1515/fman-2015-0037