Reconnaissance of the Ability to Profile a Business Model Focused on Market Niches - Expert Self-assessment in the Machine Sector

• Autorzy: Bogdan Nogalski , Przemysław Niewiadomski , Agnieszka Szpitter
• Języki publikacji: EN

Abstrakty

EN

The constitutive purpose of this thesis is an attempt to answer the question: to which degree are Polish production companies operating in the agricultural machinery sector able to profile a market niche-oriented business model? Do the resources and skills held by a company respond to the current needs in this respect? Is there a hierarchy of importance of particular abilities in the assessment of experts (owners and managers); if so, what is it? Achievement of the main goal has required to phrase and fulfil the cognitive, methodical and practical partial goals, the attainment of which was necessary to develop a method of assessment of the ability to profile a business model focused on market niches. (original abstract)

Słowa kluczowe

EN

Business models; Market niche; Production flexibility

PL

Modele biznesowe; Nisza rynkowa; Elastyczność produkcji

• Czasopismo: Przedsiębiorczość i Zarządzanie
• Rocznik: 2018
• Numer: t. 19, z. 6, cz. 1 Emerging Challenges in Modern Management
• Strony: 41--52

Twórcy

autor

Bogdan Nogalski

• The School of Banking in Gdansk, Poland

autor

Przemysław Niewiadomski

• University of Zielona Góra, Poland

autor

Agnieszka Szpitter

• University of Gdansk, Poland

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