Obszary generowania wartości przez wirtualne platformy wymiany handlowej w sektorze B2B na tle doświadczeń operatorów platform w Polsce

• Autorzy: Bogdan Gregor , Anna Łaszkiewicz , Marcin Stawiszyński

Warianty tytułu

Areas of Generating of Values by Virtual Platforms of Business Exchanges in Sector B2B on Background of Experience of Operator of Platform in Poland

• Języki publikacji: PL

Abstrakty

EN

The aim of the article is to present selected results from the research project conducted in 2007-2008 by authors. The main point of the research project was to assess and empirically verify a possibility of value creating on B2B virtual exchange platforms (marketplaces) and diagnosis of the middleman role in Internet in B2B sector in Poland. Authors identified virtual exchange platforms operating in Poland and analyzed them according to solutions available on platforms, their level of advance, popularity and usage of offered mechanisms. This paper presents the most important research findings concerning B2B platforms and also presents selected recommendations. (original abstract)

Słowa kluczowe

PL

Rynek instytucjonalny; Biznes elektroniczny; Tworzenie wartości

EN

Business to Business (B2B); e-business; Value creation

• Czasopismo: Studia i Materiały Polskiego Stowarzyszenia Zarządzania Wiedzą
• Rocznik: 2009
• Tom: 21
• Strony: 21--29

Twórcy

autor

Bogdan Gregor

• Uniwersytet Łódzki

autor

Anna Łaszkiewicz

• Uniwersytet Łódzki

autor

Marcin Stawiszyński

• Uniwersytet Łódzki