Franchising: R&D Analysis in Brazil and Poland

• Autorzy: Debora Sichel Lacs , Joyce Natividade da Costa

Warianty tytułu

Franczyza: analiza badań i rozwoju w Brazylii i w Polsce

• Języki publikacji: EN

Abstrakty

EN

Rozwój gospodarczy jest efektem działań innowacyjnych. Niniejszy artykuł dotyczy tego typu działań prowadzonych w Brazylii i w Polsce. Oba kraje wkroczyły na ścieżkę demokratyczną w drugiej połowie XX w. Jednak podobieństwo obu krajów w tym zakresie nie przekłada się na porównywalny rozwój własności intelektualnej ze względu na trudności, z jakimi boryka się Brazylia w wyniku recesji gospodarczej, kryzys ekonomiczny bowiem utrudnił budowanie tam ośrodków badawczo-rozwojowych. W artykule poruszono również kwestię integracji Polski w Unii Europejskiej oraz jej wpływ na tworzenie centrów badawczo-rozwojowych poprzez franczyzę.(original abstract)

The economic development is a consequence of the innovation procedure. This paper is about the innovation procedure in Brazil and in Poland. Both nations were redemocratized in the end of the 20th century. The similarities of both countries do not reflect the development of IP since Brazil has got difficulties as a consequence of its economic crisis. This crisis did not allow the establishment of R&D centres. The paper also analyses the Polish integration in the European Union and how it has enabled the establishment of R&D centres through the franchising.(abstrakt oryginalny)

Słowa kluczowe

EN

Economic development; Franchising; Innovations; Trademarks

PL

Rozwój gospodarczy; Franchising; Innowacje; Znaki towarowe

• Czasopismo: Prace Naukowe Uniwersytetu Ekonomicznego we Wrocławiu
• Rocznik: 2018
• Numer: nr 515 Global Challenges of Management Control and Reporting
• Strony: 93--108

Twórcy

autor

Debora Sichel Lacs

• Federal University of the State of Rio de Janeiro, Brazil

autor

Joyce Natividade da Costa

• Federal University of the State of Rio de Janeiro, Brazil

Bibliografia

• Amann E., Barrientos A., 2016, Is there a Brazilian development 'model'?, The Quarterly Review of Economics and Finance, vol. 62, pp. 7-11.
• Araújo R., 2007, Da marca notória à marca de alto renome, http://www.egov.ufsc.br/portal/sites/default/ files/anexos/27764-27774-1-PB.pdf (24.01.2018).
• Bartyzel D., Krasuski K., 2017, Brexit flight to shift 30,000 jobs to Poland, Minister says, https://www. bloomberg.com/news/articles/2017-01-23/brexit-flight-to-shift-30-000-u-k-jobs-to-poland-thisyear (19.12.2017).
• Boyer B., 2017, Estimating the cost of equity in emerging markets: A case study, American Journal of Management, vol. 17, no. 2, pp. 58-64.
• Brazil - Franchising, 2017, Brazil country commercial guide, https://www.export.gov/article?id= Brazil-Franchising (8.01.2018).
• Chagas M., 2017, "Coupled processes" as dynamic capabilities in systems integration, Revista de Administração de Empresas, vol. 57, no. 3, pp. 245-257.
• Deloitte, 2016, Poland: Corporate R&D Report 2016, https://www2.deloitte.com/content/dam/Deloitte/ pl/Documents/Reports/pl_RD-2016-Poland-EN%20(1).pdf (20.05.2018).
• Fontes A., 2011, Patente, invenção e inovação - edição especial de propriedade intellectual, Revista da Escola de Magistratura Regional Federal, pp. 271-276.
• Gould S., DeBord M., 2015, The world's top 10 fashion brands are worth $122 billion, https://www.businessinsider. com/the-worlds-top-10-fashion-brands-are-worth-122-billion-2015-7 (26.02.2018).
• INPI, 2018, The National Institute of Industrial Property, http://www.inpi.gov.br/english (9.03.2018).
• IRIBA, 2015, Is there a new Brazilian development model?, http://www.brazil4africa.org/is-there-a- -new-brazilian-development-model/ (26.02.2018).
• Lagace M., 2000, From emerging economies to the global market: The case of Embraer, https://hbswk. hbs.edu/item/from-emerging-economies-to-the-global-market-the-case-of-embraer (20.02.2018).
• Martha G.B., Contini E., Alves E., 2012, Embrapa: Its origins and changes, [in:] Baer W. (ed.), The Regional Impact of National Policies. The Case of Brazil, Edward Elgar Publishing, Northampton, pp. 204-226.
• Morawski I., 2017, Central Europe is rising fast, https://financialobserver.eu/poland/central-europe-is- -rising-fast/ (8.01.2018).
• Oliveira C., 2015, A política externa do governo Vargas durante o estado novo e a construção da companhia siderúrgica nacional, História e Cultura, vol. 4, no. 1, pp. 5-21.
• PAIH, 2017, Research and Development, Polish Investment and Trade Agency, https://www.paih.gov. pl/sectors/research_and_development (20.12.2017).
• Pakulski, J., 2010, The Breakthrough: Polish elections in June 1989, Humanities Research, vol. XVI, no, 3, pp. 101-115.
• Ranta H., 2013, What does it require to open a franchising clothing business, Saimaa University of Applied Sciences, https://www.theseus.fi/bitstream/handle/10024/63598/Ranta_Heidi_Pikarinen_ Helmi.pdf?sequence=1 (21.05.2018).
• Reynolds D., 2006, From World War to Cold War, Oxford University Press, New York.
• Senser R.A., 1989, How Poland's solidarity won freedom of association, Monthly Labor Review, vol. 112, no. 9, pp. 34-38.
• Soares R., 2011, Regime jurídico de proteção à propriedade industrial no Brasil, Revista Direito e Liberdade, vol. 13, no. 1, pp. 157-172.
• Suzigan W., Da Motta e Albuquerque E., 2011, The underestimated role of universities for the Brazilian system of innovation, Journal of Political Economy, vol. 31, no. 1, pp. 3-30.
• Vu P., 2015, International fashion franchise in Finland, Seinäjoki University Applied Sciences, https:// www.theseus.fi/bitstream/handle/10024/97436/Vu_Phuong.pdf?sequence=1 (21.05.2018).
• Wilkin J., 1999, The economics of agriculture and rural areas in Poland: Basic problems and directions for development, Eastern European Countryside, no. 5/99, pp. 19-26, http://www.home.umk. pl/~eec/wp-content/uploads/1999_2_Wilkin.pdf (26.02.2018).
• WIPO, 2017a, Statistical Country Profiles, http://www.wipo.int/ipstats/en/statistics/country_profile/ profile.jsp?code=BR (20.12.2017).
• WIPO, 2017b, Statistical Country Profiles, http://www.wipo.int/ipstats/en/statistics/country_profile/ profile.jsp?code=PL (20.12.2017).
• https://www.slideshare.net/banganh1995/hm-55723546 (8.01.2018).
• https://sites.google.com/site/zararetailer/international-expansion/countries-expanded-to (26.02.2018).

Identyfikatory

DOI

10.15611/pn.2018.515.07