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2018 | 6 | nr 4 Foreign Entrepreneurs in China | 103--123
Tytuł artykułu

The Internationalisation Process of an E-Commerce Entrepreneurial Firm : the Inward-Outward Internationalisation and the Development of Knowledge

Warianty tytułu
Języki publikacji
EN
Abstrakty
EN
Objective: The article aims at the description of the internationalisation process of an entrepreneurial e-commerce trading firm, depicting the course and mechanism of the process.
Research Design & Methods: The explorative research is a single case study of three internationalising e-stores managed by a firm. The qualitative analysis is based on in-depth interviews with the entrepreneur covering six years of the firm's operation.
Findings: The increasing international involvement of the e-commerce firm follows the development of knowledge derived from the interrelationships between inward and outward internationalisation. The evolution of internationalisation forms is limited to trade (importing/exporting) and contractual cooperation. The role of entrepreneur in the internationalisation process of e-commerce firm is crucial.
Implications & Recommendations: The simultaneous involvement in the inward and outward forms of internationalisation enhances the development of knowledge necessary for further internationalisation of e-commerce firms.
Contribution & Value Added: The study presents a holistic description of the internationalisation process of an entrepreneurial e-commerce firm, revealing the mechanism of the process. (original abstract)
Rocznik
Tom
6
Strony
103--123
Opis fizyczny
Twórcy
  • University of Economics in Katowice, Poland
  • University of Economics in Katowice, Poland
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