Czasopismo
Tytuł artykułu
Warianty tytułu
Języki publikacji
Abstrakty
Objective: To identify the lodging preferences of users (to define the comfort level preferences of tourists/consumers) of southern Sonora, considering their perceptions, which allows to improve strategies to satisfy the user's needs in the future.
Methodology: The research was descriptive and quantitative. The participants were between 18 and 60 years old, of every socioeconomic level, gender, occupation, and level of education. The sample comprised 300 from the region of Sonora in Mexico.
Findings: Regarding the methodological contribution, this research presents an instrument to collect the opinions of the accommodation users, which is expected to be replicated in other studies on a larger population scale. This research is empirical and collects the opinion of a group of people, showing their preferences regarding the factors and characteristics they consider when choosing a type of accommodation. In addition, companies operating in this field could define their competitive advantages considering the results of this research.
Value Added: The article points to a practical solution of the knowledge of preferences of users of different accommodation modalities and identifies which were most frequently selected by the respondents.
Recommendations: Research shows the existence of significant differences between family and other companies. Therefore, it is advisable to look for the specifics and, as a consequence, potential sources of competitiveness in specific markets, of which the tourist market is important. (original abstract)
Methodology: The research was descriptive and quantitative. The participants were between 18 and 60 years old, of every socioeconomic level, gender, occupation, and level of education. The sample comprised 300 from the region of Sonora in Mexico.
Findings: Regarding the methodological contribution, this research presents an instrument to collect the opinions of the accommodation users, which is expected to be replicated in other studies on a larger population scale. This research is empirical and collects the opinion of a group of people, showing their preferences regarding the factors and characteristics they consider when choosing a type of accommodation. In addition, companies operating in this field could define their competitive advantages considering the results of this research.
Value Added: The article points to a practical solution of the knowledge of preferences of users of different accommodation modalities and identifies which were most frequently selected by the respondents.
Recommendations: Research shows the existence of significant differences between family and other companies. Therefore, it is advisable to look for the specifics and, as a consequence, potential sources of competitiveness in specific markets, of which the tourist market is important. (original abstract)
Czasopismo
Rocznik
Tom
Numer
Strony
39--56
Opis fizyczny
Twórcy
autor
- Universidad, Obregón, Mexico
- Universidad, Obregón, Mexico
- Universidad, Obregón, Mexico
- Universidad, Obregón, Mexico
autor
- Społeczna Akademia Nauk
autor
- Społeczna Akademia Nauk
Bibliografia
- Aguayo, E. (2018). Guía del tema 3. Conceptos básicos de turismo y su impacto (online). http://www.usc.es/economet/Guia-tema3-turismo.pdf.
- Báez, C. S. (2009). Hotelería. México: editorial Patria.
- Barrón, K., & Castro, U. (2015). Especialización y productividad del sector turístico en México. Revista Internacional Administración & Finanzas, 8(5),45-61 (online). https://papers.ssrn.com/sol3/papers.cfm?abstract_id=2661657&download=yes.
- Comisión de Fomento al Turismo del Gobierno del Estado (2017). Con base en INEGI. Dirección General de Estadísticas Económicas. Directorio Estadístico Nacional de Unidades Económicas (DENUE) (online). www.inegi.org.mx.
- Dębski, M., & Nasierowski, W. (2017), Criteria for the Selection of Tourism Destinations by Students from Different Countries. Foundations of Management, 9(1), 317-330.
- El financiero (2018). Turismo en México crece por arriba de la economía mundial OCDE (online). http://www.elfinanciero.com.mx/economia/turismo-en-mexico-crecepor-por-arriba-de-la-economia-mundial-ocde.
- Ficapal, J., & López, E. (1996). Turismo y ética, otro mundo es posible. ESADE.
- Instituto Mexicano para la Competitividad A.C. (2013). Nueva política turística para recuperar la competitividad del sector y detonar el desarrollo regional (online). https://imco.org.mx/wp-content/uploads/2013/10/Turismo2013_Completo.pdf
- Lazzari, L., Mouliá, P., Fernández, M., Chiodi, J., Chelmicki, F., Chiodi, M., & Eriz, M. (2010). Análisis de los destinos turísticos el egidos por los jóvenes en verano 2009. Cuadernos del CIMBAGE, 12, 53-70 (online). http://ojs.econ.uba.ar/ojs/index.php/CIMBAGE/article/view/352/641.
- Leask, A., Fyall, A, & Byron, P. (2014). Generation Y: an agenda for future visitor attraction research, International Journal of Tourism Research, 16(5), 462-471.
- Morgan, R. M., & Hunt S. D. (1994). The Commitment-Trust Theory of Relationship Marketing, Journal of Marketing, 58(3), 20-38.
- Melgosa, F. J. (2007). Código Turismo, La Ley. Madrid.
- Paniagua, J. A. (2014). Concepto y tipos de hoteles. Universidad Interamericana de Panamá (online). https://es.slideshare.net/tonypaniagua94/conceptos-y-tipos-de-hotel.
- Prayag, G., & Del Chiappa, G. (2014). Hotel disintermediation in France: perception of students from Generation Y, Anatolia - An International Journal of Tourism and Hospitality Research, 25(3), 417-430.
- Presas, P, Munos, D, & Guia, J. (2011). Branding familiness in tourism family firms, Journal of Brand Management, 18(4/5), 274-284.
- Ramos, F., & Barrera, M. (2011). Operación de hoteles 1 división de cuartos. México, D.F.: editorial trillas.
- Rivas, J. I., & Magadán, M. (2008). Planificación y Gestión Sostenible del Turismo. Septem ediciones. Oviedo.
- Santos, M. C., Veiga, C., & Aguas, P. (2016). Tourism services: facing the challenge of new tourist profiles, Worldwide Hospitality and Tourism Themes, 8(6), 654-669.
- UNWTO Tourist Highlihts (2017). Edition, UNWTO.
- Veleva, M. (2009). The Internal Customers' Satisfaction in Tourism Companies through the Light of Customer Care Concept. Conference proceedings of the 4-th International Scientific Conference "Education and Human Resources. Economics. Tourism". International University College, Dobrich (Bulgaria), 164-174.
- Vera, J. F., López , F., Marchena, M., & Antón, S. (1997). Análisis Territorial del Turismo: una nueva geografía del turismo. Barcelona: Ariel.
- Vukic, M., Kuzmanovic, M., & Kostnic Stankovic, M. (2015). Understanding the Heterogeneity of Generation Y's Preferences for Travelling: a Conjoint Analysis Approach. International Journal of Tourism Research, 17(5), 482-491.
- Zawistowska, H., Dębski, M., & Górska-Warsewicz, H. (2014), Polityka turystyczna. Warszawa: PWE.
Typ dokumentu
Bibliografia
Identyfikatory
Identyfikator YADDA
bwmeta1.element.ekon-element-000171544853
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