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Liczba wyników
2020 | nr 39 | 5--20
Tytuł artykułu

The Market of Major Film Distributors in Poland in 2002-2018

Warianty tytułu
Języki publikacji
EN
Abstrakty
EN
Aim/purpose - The purpose of the paper is to describe and analyse the functioning of the cinema distribution market in Poland in 2002-2018. Design/methodology/approach - The results of the quantitative research of the fifteen major film distributors operating in Poland in the analysed period are presented in the paper, together with market capacity, market share ratios and measures of market concentration. Findings - Thanks to the analysis, large distributors operating in the Polish film market are characterised. The analysis of the structure and the concentration of the sector in question shows that nowadays over half of the cinema distribution in Poland is concentrated in the hands of four companies (UIP, Kino Świat, Monolith and Disney), two of which (UIP, Disney) are foreign branches of the major American studios. Thus, the results of the research provide empirical evidence on the impact of international distribution consortia on the Polish cinematographic industry. They are similar to the existing literature findings which concern other countries (e.g. Canada, New Zealand, Western Europe). This means that Poland is part of the trend of dominance of American distributors on global domestic markets. Research implications/limitations - The paper opens a wider discussion about the Polish film distribution. Yet, the research results concern Poland and cannot be generalised to other countries. In addition, studies refer only to the cinema distribution, not taking into account other channels of distribution as DVD, VOD and online distribution. Originality/value/contribution - The cinema distribution market in Poland is still poorly recognised by researchers. The paper is a valuable addition to this research gap. (original abstract)
Rocznik
Numer
Strony
5--20
Opis fizyczny
Twórcy
  • University of Lodz, Poland
  • University of Lodz, Poland
Bibliografia
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  • Crane, D. (2014). Cultural globalization and the dominance of the American film industry: Cultural policies, national film industries, and transnational film. International Journal of Cultural Policy, 20(4), 365-382. https://doi.org/10.1080/10286632.2013.832233
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  • Lobato, R. (2007). Subcinema. Theorizing marginal film distribution. Limina, 13, 113-120.
  • Majewska, B. (2017). Analiza interesariuszy polskiego rynku filmowego [Analysis of stakeholders of the Polish film market]. Zeszyty Naukowe Politechniki Częstochowskiej. Zarządzanie, 25(1), 140-155. https://doi.org/10.17512/znpcz.2017.1.1.13
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  • Pardo, A., & Sánchez-Tabernero, A. (2012). Effects of market concentration in theatrical distribution: The case of the Big Five Western European countries. International Journal on Media Management, 14(1), 51-71. https://doi.org/10.1080/14241277. 2011.597365
  • Scott, A. J. (2002). A new map of Hollywood: The production and distribution of American motion pictures. Regional Studies, 36(9), 957-975. https://doi.org/10.1080/0034340022000022215
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  • Zajiček, E. (1983). Film polski. Ekonomika i organizacja produkcji [The Polish film. Economics and organisation of the production]. Warszawa: Polskie Wydawnictwo Naukowe.
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Typ dokumentu
Bibliografia
Identyfikator YADDA
bwmeta1.element.ekon-element-000171585254

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