PL EN


Preferencje help
Widoczny [Schowaj] Abstrakt
Liczba wyników
2020 | z. 1 (55) | 37--44
Tytuł artykułu

Value for Smallholder Farmers Participating in the Agricultural Value Chain: Towards the Development of a Conceptual Framework

Treść / Zawartość
Warianty tytułu
Języki publikacji
EN
Abstrakty
EN
Participation of smallholder farmers in the agricultural value chain is determined by their ability to capture value. There are different concepts of value that should be considered: those that drive an improvement in output value of a smallholder farmer, and those that pertain to smallholder farmers themselves, the functional (upgrading) and experiential value. Upgrading in the value chain takes three major areas of upgrading strategies: product, process and functions (Kaplinsky and Morris, 2008); the authors of this paper argue that these represent the functional value. The authors therefore claim that functional value refers to an improved or enhanced value in a more physical sense (e.g. higher prices per product sold). That leaves experiential value, which is intrinsically gained by the smallholder farmer, and is driven by improved learning and experience, confidence gained and control. Therefore, for a balanced analysis and understanding of the value for farmers participating in the value chain, the authors propose a conceptual framework which includes the elements of experiential value and functional value. The contribution of this work is therefore an expansion of the perceived value approach that may shed more light on the drivers of inclusion and exclusion of smallholder farmers in value chains. This paper begins by expanding the concept of value as it relates to smallholder farmers. Then, the authors propose a conceptual framework for participating in the value chain in an effort to understand the participation of smallholder farmers in agricultural value chains. (original abstract)
Rocznik
Numer
Strony
37--44
Opis fizyczny
Twórcy
  • Western Cape Department of Agriculture, Elsenburg, Stellenbosch, South Africa
  • University of Stellenbosch Business School, South Africa
  • Consultative Group to Assist the Poor, France
Bibliografia
  • Anderson, E. W., Sullivan, M. W. (1993). The antecedents and consequences of customer satisfaction for firms. Mark. Sci., 12(2), 125-143.
  • Caru, A., Cova, B. (2003). Revisiting consumption experience. A more humble but complete view of the concept. Mark. Theory, 3(2), 267-286.
  • Cronin, J. Jr., Brady, M., Hult, T. (2000). Assessing the effects of quality, value, and customer satisfaction on consumer behaviour intentions in service environments. J. Retail., 76(2), 193-218.
  • De Ruyter, J. K., Wetzels, M., Lemmink, J., Mattson, J. (1997). The dynamics of the service delivery process: a value-based approach. Int. J. Res. Mark., 14, 231-243.
  • Dunn, E. (2014). Smallholders and Inclusive Growth in Agricultural Value Chains. Retrieved March 20th 2016 from: https://agrilinks.org/sites/default/files/resource/files/ FIELD Report No 18 Smallholders in Value Chains.pdf
  • Dunn, E., Schiff, H., Creevey, L. (2011). Linking Small-Scale Vegetable Farmers to Supermarkets: Effectiveness Assessment of the GMED India Project. USAID AMAP microReport
Typ dokumentu
Bibliografia
Identyfikatory
Identyfikator YADDA
bwmeta1.element.ekon-element-000171590673

Zgłoszenie zostało wysłane

Zgłoszenie zostało wysłane

Musisz być zalogowany aby pisać komentarze.
JavaScript jest wyłączony w Twojej przeglądarce internetowej. Włącz go, a następnie odśwież stronę, aby móc w pełni z niej korzystać.