Cultural Conditions in the Benchmarking Process of Tourism Enterprises

• Autorzy: Beata Gierczak-Korzeniowska
• Języki publikacji: EN

Abstrakty

EN

Purpose. The aim of the study is to draw attention to the key importance of a broadly understood culture in benchmarking analyses. An attempt was made to indicate the types of cultures and some of their aspects which may significantly limit or hinder benchmarking activities among tourism enterprises.
Method. The basic research method was a critical review of literature, partly supported by examples from the author's own research conducted over several years.
Findings. An original concept was presented regarding the inclusion of three key cultural issues playing an important role at every phase of benchmarking in both domestic and international companies. Awareness of the given cultural aspects often constitutes the effectiveness and correctness of implementing the method.
Research and conclusions limitations. This is primarily a theoretical elaboration which reflects the author's own views and research experiences. Some of the considerations are conclusions from the literature review which have not been verified empirically and refer only to the specific tourist industry.
Practical implications. Awareness of cultural issues may help and improve managerial work in implementing benchmarking.
Originality. A comprehensive approach to the issue, unprecedented in previously published works, taking the significant impact of broadly understood culture on the course of benchmarking analyses onto account.
Type of work. An editorial and concept article mainly based on English literature. (original abstract)

Słowa kluczowe

EN

Benchmarking; Culture; Organisational culture; Tourist enterprises

PL

Benchmarking; Kultura; Kultura organizacyjna; Przedsiębiorstwo turystyczne

• Czasopismo: Folia Turistica / Akademia Wychowania Fizycznego im. B. Czecha w Krakowie
• Rocznik: 2020
• Numer: nr 55
• Strony: 25--44

Twórcy

autor

Beata Gierczak-Korzeniowska

• University of Rzeszow

Bibliografia

• Adler N. (1991), International Dimensions of Organizational Behaviour, PWS Kent, Boston, pp. 58-60.
• Andersen B. (1999),Industrial Benchmarking for Competitive Advantage, Human Systems Management, No. 18, http://www.prestasjonsledelse. net, accessed 19 May 2019, pp. 291-293.
• Attiany M. S. (2014), Competitive Advantage Through Benchmarking: Field Study of Industrial Companies Listed in Amman Stock Exchange, "Journal of Business Studies Quarterly" Vol. 5, No. 4, pp. 41-51.
• Babović J., Raičević V., Carić M. (2012), Benchmarking as a function of competitiveness and efficiency in business, "Economics of Agriculture", No. 1, pp. 115-127.
• Bartosik-Purgat M. (2010), Otoczenie kulturowe w biznesie międzynarodowym [Cultural Environment in International Business], PWE, Warsaw.
• Bartosik-Purgat M. (2012), Czynniki kulturowe a zachowania konsumentów - ujęcie modelowe w świetle badań międzynarodowych [Cultural Factors and Consumer Behaviour: Model Approach in View of International Research], "Marketing i Rynek", No. 10, pp. 12-19.
• Bendkowski J., Bendkowski J. (2008), Praktyczne zarządzanie organizacjami. Kompetencje menedżerskie [Practical Management of Organisations. Managerial Competence], Wyd. Politechniki Śląskiej, Gliwice.
• Besterfeild D.H., Besterfeild C., Besterfeild G.H., Besterfeild M. (2003), Total Quality Management (3rd ed.), Pearson, USA.
• Bhutta K.S., Huq F. (1999), Benchmarking - best practices: an integrated approach, "Benchmarking: An International Journal", Vol. 6, No. 3, pp. 254-263.
• Bogan Ch.E., English M.J. (2006), Benchmarking jako klucz do najlepszych praktyk [Benchmarking as a Key to Best Practice], Wyd. Helion, Gliwice.
• Brunet R.F., Eaker M.R., Freeman R.E., Speakman R.E., Teisberg E. (2006), MBA Kompendium.Nowatorska teoria i praktyka biznesu prosto z najbardziej prestiżowych kursów MBA [MBA Compendium. Innovative Business Theory and Practice Directly from the Most Prestigious MBA Courses], Wyd. Helion, Gliwice.
• Bureau of Business Practice (1996), Benchmarking Action Plans & Legal Issues, New York, NY.
• Castro B., Iglesias M., Piñeira M.J., Paül V. (2011), Benchmarking of Tourism Products and Implementation in Galicia, European Journal of Tourism, Hospitality and Recreation, Bol. 2, issue 1, pp. 117-136.
• Deiss R. (1999/2000), Transport Benchmarking. Methodologies, Applications and Data Beeds, Proceedings of the Paris conference, November 1999.
• Elmuti D., Kathawala Y. (1997), An overview of benchmarking process: a tool for continuous improvement and competitive advantage, "Benchmarking for Quality Management & Technology", Vol. 4, No. 4, 1997, pp. 229-243.
• Elnathan D., Lin T.W., Young S.M. (1996), Benchmarking and management accounting: A framework for research, "Journal of Management Accounting Research", Vol. 8, pp. 37-54.
• Freytag P.V., Hollensen S. (2001), The process of benchmarking, benchlearning and benchaction, "The TQM Magazine", February 2001.
• Gierczak B. (2015), Przyczyny niepowodzeń działań benchmarkingowych w transporcie lotniczym [The Reasons for the Failure of Benchmarking Activities in Air Transport], "Organizacja i Zarządzanie", No. 1(29), pp. 58-76.
• Goncharuk A.G. (2014), Measuring Enterprise Performance to Achieve Managerial Goals, "Journal of Applied Management and Investments", 3(1), pp. 8-14.
• Harigton H.J., Harington J.S. (1996), High Performance Benchmarking: 20 Steps to Success, SAD, McGraw-Hill.
• Jedlińska M. (2002), Perspektywy wykorzystania benchmarkingu w polskich przedsiębiorstwach turystycznych [Prospects for Using Benchmarking in Polish Tourism Enterprises], Prace Naukowe AE we Wrocławiu, Zarządzanie i Marketing 21, No. 936.
• Kapuściński R. (2013), Podróże z Herodotem [Travels with Herodotus], Czytelnik Warszawa.
• Karaszewski R. (2009), Nowoczesne koncepcje zarządzania jakością [Modern Quality Management Concepts], Wyd. "Dom Organizatora", Toruń.
• Karcz K. (2004), Międzynarodowe badania marketingowe. Uwarunkowania kulturowe [International Marketing Research. Cultural Conditions], PWE, Warsaw.
• Karlöf B., Östblom S. (1995), Benchmarking - równaj do najlepszych [Benchmarking: Compare to the Best], Wyd. "Zarządzanie i Finanse - Józef Śnieciński", Warsaw.
• Kisperska-Moroń D. (2000), Benchmarking jako narzędzie zarządzania logistycznego [Benchmarking as a Logistics Management Tool], Wyd. AE Katowice, Katowice.
• Kowalak R. (2009), Benchmarking jako metoda zarządzania wspomagająca controlling przedsiębiorstwa [Benchmarking as a Management Method Supporting Company Control], Wyd. UE Wrocław, Wrocław.
• Kuczewska J. (2007), Europejska procedura benchmarkingu. Programy i działania [European Benchmarking Procedure. Programes and Actions]. Wyd. PARP, Warsaw.
• Lendzion, J. P., Stankiewicz - Mróz, A., 2005, Wprowadzenie do organizacji i zarządzania [Introduction to Organisation and Management], Oficyna Ekonomiczna, Kraków.
• Mazurek-Łopacińska K. (2000), Różnice kulturowe między krajami a rozwój marketingu globalnego [Cultural Differences Between Countries and the Development of Global Marketing], "Marketing i Rynek", No. 6, pp. 11-13.
• Misiołek K. (1999), Porównywanie się z najlepszymi. Benchmarking w systemie analizy konkurencyjności przedsiębiorstwa [Comparing with the Best. Benchmarking in a System of the Analysis of Company Competitiveness], Zeszyty Naukowe AE w Krakowie, No. 531, pp. 119-128.
• Omachonu V. K., Ross J.R. (1994), Principles of Total Quality, St. Lucie Press, Delray Beach, FL, pp. 137-154.
• Penc-Pietrzak I. (2001), Benchmarking jako metoda poszukiwania wzorcowych rozwiązań [Benchmarking as a Method of Searching for the Best Solutions], "Zeszyty Naukowe WSZiM w Warszawie", No. 1(9), pp. 5-16.
• Perlmutter H.V., Heenan D.A. (1986), Cooperate to Compete Globally, Harvard Business Review, No. 64 (March-April 1986).
• Salerno-Kochan M., Galski P. (2001), Sprawny benchmarking nieodzownym elementem strategii TQM [Efficient Benchmarking as an Indispensable Element of the TQM Strategy], "Zeszyty Naukowe AE w Krakowie", No. 578, pp. 23-32.
• Spendolini M.J. (1992), The benchmarking book, New York: AMACOM.
• Sprow E.E. (1995), Benchmarking: sposób na nasze czasy? [Benchmarking: A Way for Our Times?], "Problemy Jakości - Produktywność", No. 5, pp. 18-24.
• Stoner J., Freeman E.R., Gilbert R.D. (2001), Kierowanie [Management], PWE, Warsaw 1997.
• Sułkowski Ł. (2002), Kulturowa zmienność organizacji [Cultural Variability of Organisations], PWE, Warsawa.
• Trompenaars F., Hampden-Turner Ch. (2002), Siedem wymiarów kultury. Znaczenie różnic kulturowych w działalności gospodarczej [Seven Dimensions of Culture. The Importance of Cultural Differences in Economic Activity], Wyd. Oficyna Ekonomiczna, Kraków.
• Wyciślik A., Gajdzik B. (2008), Jakość, środowisko i bezpieczeństwo pracy w zarządzaniu jakością [Quality, Environment and Occupational Safety in Quality Management], Wyd. Politechniki Śląskiej, Gliwice.
• Vaziri K. (1992), Using competitive benchmarking to set goals, Quality Progress, October 1992.
• Zimniewicz K. (2009), Współczesne koncepcje i metody zarządzania [Modern Management Concepts and Methods], PWE, Warsaw.

Identyfikatory

DOI

10.5604/01.3001.0014.2417