How Journalism Experience Translates to Social Entrepreneurship : an Intention Formation Study of the Art Yard at Dadaocheng in Taiwan

• Autorzy: Huei-Ching Liu , Chaoyun Liang
• Języki publikacji: EN

Abstrakty

EN

Purpose: In this study, the story of the Art Yard at Dadaocheng, Taipei, Taiwan, was adopted as a case study. We thoroughly investigated the founder, a former television reporter, and her social entrepreneurial intention (SEI) to initiate a social enterprise. Methodology: By integrating the two classic models of entrepreneurship intention, entrepreneurial event theory and theory of planned behavior, we investigated the antecedents of SEI (i.e., empathy, entrepreneurial alertness, entrepreneurial self-efficacy, social responsibility, and social capital and support). Findings: The founder possessed capability of communication and coordination because of her professional journalism experience and successfully introduced her passionate empathy and profound sense of social responsibility into her entrepreneurial aspirations. Her entrepreneurial alertness and self-disciplined entrepreneurial self-efficacy originated from in-service education and inspiration through action. Social networks accumulated during her journalism career did not represent the primary source of support when establishing her social enterprise. In this research, two additional antecedents of SEI were identified: knowledge capital and work experience. Implications for theory and practice: Social entrepreneurial attitudes can be developed on the basis of passionate empathy and social entrepreneurial alertness is required to address the professional development needs in service programs. Social entrepreneurial self-efficacy in communication and marketing management is closely associated with the journalism profession, and the journalistic passion for social justice can motivate social responsibility activities. Careful selection, maintenance, and transformation of business partners for social support are essential. Originality and value: A new SEI theory was subsequently proposed for future research, and practical implications were addressed for social entrepreneurship.(original abstract)

Cel: W tym badaniu jako studium przypadku przyjęto historię Art Yard w Dadaocheng w Tajpej na Tajwanie. Dokładnie zbadaliśmy założycielkę, byłą reporterkę telewizyjną i jej zamiar przedsiębiorczości społecznej (SEI), aby zainicjować przedsiębiorstwo społeczne. Metodyka: integrując dwa klasyczne modele intencji przedsiębiorczości, teorię zdarzeń związanych z przedsiębiorczością i teorię planowanego zachowania, zbadaliśmy poprzedniki SEI (tj. empatię, czujność przedsiębiorczą, przedsiębiorczą własną skuteczność, odpowiedzialność społeczną oraz kapitał i wsparcie społeczne). Wyniki: Założycielka posiadała zdolność komunikacji i koordynacji dzięki swojemu doświadczeniu w dziennikarstwie zawodowym i z powodzeniem wprowadziła w swoje aspiracje przedsiębiorcze pełną pasji empatię i głębokie poczucie odpowiedzialności społecznej. Jej przedsiębiorcza czujność i samodyscyplina przedsiębiorczej własnej skuteczności wywodzą się z doskonalenia zawodowego i inspiracji poprzez działanie. Sieci społecznościowe nagromadzone podczas jej kariery dziennikarskiej nie stanowiły podstawowego źródła wsparcia przy zakładaniu jej przedsiębiorstwa społecznego. W tym badaniu zidentyfikowano dwa dodatkowe poprzedniki SEI: kapitał wiedzy i doświadczenie zawodowe. Implikacje dla teorii i praktyki: Postawy związane z przedsiębiorczością społeczną można rozwijać w oparciu o empatię, a czujność przedsiębiorczości społecznej jest wymagana, aby zaspokoić potrzeby rozwoju zawodowego w programach usług. Poczucie własnej skuteczności społecznej przedsiębiorczości w zarządzaniu komunikacją i marketingiem jest ściśle związane z zawodem dziennikarza, a pasja dziennikarska do sprawiedliwości społecznej może motywować do działań z zakresu odpowiedzialności społecznej. Niezbędna jest staranna selekcja, utrzymanie i transformacja partnerów biznesowych do wsparcia społecznego. Oryginalność i wartość: Zaproponowano nową teorię SEI ukierunkowaną na przyszłe badania i zajęto się implikacjami praktycznymi dla społecznej przedsiębiorczości. (abstrakt oryginalny)

Słowa kluczowe

EN

Journalism; Social entrepreneurship; Art

PL

Dziennikarstwo; Przedsiębiorczość społeczna; Sztuka

• Czasopismo: Journal of Entrepreneurship, Management and Innovation (JEMI)
• Rocznik: 2021
• Tom: 17
• Numer: nr 1 Exploring the Link Between Entrepreneurial Capabilities, Cognition, and Behaviors
• Strony: 175--201

Twórcy

autor

Huei-Ching Liu

• Shih Hsin University, Taiwan

autor

Chaoyun Liang

• National Taiwan University, Taiwan

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Identyfikatory

DOI

https://doi.org/10.7341/20211716