Eco-Labelling Strategies and the Greening of the Food Market

• Autorzy: Olga Sergienko , Alena Nemudrova
• Języki publikacji: EN

Abstrakty

EN

Special rules concerning voluntary environmental label schemes have already been established in many countries, such as the German Blue Angel label, the Nordic White Swan, the US Green Seal, and the eco-label of the European Union, the Euro-flower. The special "Life Leaf' label was recently introduced in St. Petersburg, Russia and an eco-labelling scheme and rules were developed. The eco-labelling project was launched in the city by a non-governmental organization, the St. Petersburg Ecological Union. Within this scheme, emńronmental criteria were developed for evaluating the environmental ąuality of meat products, from "less discharges of toxic and polluting substances into water, soil and air" to special sanitary hygienic reąuirements for the production process, the Chemicals used, and sustainable farming. Currently, the project aims at developing criteria of ecological ąuality for baked goods and bottled drinking water. The successful implementation of an eco-labelling project depends not only on the willingness of producers to strive to be awarded the eco-seal, but also on consumer interest in and awareness of environmentally safe products. Research on consumer preferences showed that poor environmental consciousness could slow the greening process of the food industry. Therefore, additional attributes of eco-labelled food are needed for their successful marketing. This paper presents some notes on key issues affecting the greening of the food market in Russia. (fragment of text)

Słowa kluczowe

EN

Food market; Ecolabels; Food labeling

PL

Rynek żywności; Etykiety ekoproduktów; Oznakowanie produktów spożywczych

• Czasopismo: Economic and Environmental Studies
• Rocznik: 2004
• Numer: Vol. 6
• Strony: 289--302

Twórcy

autor

Olga Sergienko

• St. Petersburg State University of Refrigeration and Food Technology, Russia

autor

Alena Nemudrova

• St. Petersburg State University of Refrigeration and Food Technology, Russia

Bibliografia

• Bougherara, D., Grolleau, G., "Can Ecolabelling Mitigate Market Failures? An Analysis Applied to Agro-food Products", in: Lockeretz, W. (ed.), Ecolabels and the Greening of the Food Market, Proceedings of a Conference, November 7-9, 2002. Boston, Massachusetts: Tufts University, 2003.
• Gordyshevsky, S., Razoumovskaya, O., "The Ecological Union: goods and people should be allies", in: Si. Petersburg in the Mirror, 3 (10), Spring, p. 16, 2002a.
• Gordyshevsky, S., Razoumovskaya, O., "Competence and Believe", in: Business Today, 2 (14), February 4, pp. 21-22, 2002b.
• Petrov, Y., "The Consumer Market of Petersburg", in: St. Petersburg in the Mirror, 3 (10), Spring, p. 15, 2002.
• Shirokov, N., "Petersburg AIC Results and Prospects", in: St. Petersburg in the Mirror, 3 (10), Spring, p.15, 2002.