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2021 | z. 3 (61) | 337--345
Tytuł artykułu

Identifying Priority Areas for Value Creation in The Zimbabwean Pork Industry

Autorzy
Treść / Zawartość
Warianty tytułu
Języki publikacji
EN
Abstrakty
EN
Value creation is indispensable in enhancing agribusiness performance. However, there is a need to identify priority areas to unlock industry potential. The study sought to highlight particular areas within the Zimbabwean pork industry where value creation could offer the industry advantage. A survey of 24 pork butchers, 6 pork processors and 166 pig farmers from Mashonaland Central Province was utilised in the study. Descriptive statistics, correlation, ANOVA and multiple regression were used to analyse the data. The results highlighted that the industry regarded value creation through advantage in the acquisition of inputs, goods and services, production/processing, and logistics, which consequently makes those key target areas. Furthermore, the created value (profit/cost ratio) was influenced by the category of agribusiness, distance to markets, business practice and socio-economic dynamics of the business decision-makers. In conclusion, production and processing, as well as inbound logistics, were identified to be less effective in value creation. However, increasing transportation advantage will likely improve value. The study recommends that the pork industry leverage on production/processing, inbound logistics and transportation. Policy implications relate to the creation of a conducive environment in input procurement and transportation. The study adds insights for business strategy and policy formulation, aiding in enhancing turnover and strategic positioning. (original abstract)
Rocznik
Numer
Strony
337--345
Opis fizyczny
Twórcy
autor
  • University of Fort Hare, South Africa
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Typ dokumentu
Bibliografia
Identyfikatory
Identyfikator YADDA
bwmeta1.element.ekon-element-000171633592

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