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2021 | 19 | nr 3 (93) Pandemic-related Changes and Challenges | 138--149
Tytuł artykułu

Cloud Communications During the Pandemic From the Perspective of Collaboration Platforms

Warianty tytułu
Współpraca w chmurze w pandemii z perspektywy wykorzystania platform komunikacyjnych
Języki publikacji
EN
Abstrakty
EN
Purpose: The aim of this research is focused on the identification of communication patterns prior and after COVID-19 was announced and the approach to the choices that end users make in various aspects of life. Design/methodology/approach: The authors decided to execute two-step research including practical use of 4 popular collaboration platforms: Microsoft Teams, Zoom, Jitsi, Google Meet, based on the proved user experience. After a defined focus group of respondents gathered hands-on experience in a controlled manner, using the defined communication platforms, further research was carried out in the form of a survey to assess the change of behavior of respondents, considering IT tools used to support distance learning and collaboration. The research included a comparison of behavior prior the epidemic and during the epidemic period. The research covered the following aspects: how the behavior patterns of UCC use have changed across the identified areas (business, educational, private) and what are the most preferred toolsets. The following structure was applied: a short introduction to the communication platforms, definition of the research method, analysis, and discussion of the identified results. Findings: The conducted survey identified the following elements: the level of digital communication among respondents and the familiarity with different platforms have a significant role in the use and development of UCC platforms. The generic conclusion of the research was that almost all respondents have prior experience using UCC platforms. The survey has proved the 100% use of UCC cross various areas of life. Based on the research, it has been noticed that respondents tend to use one or two UCC platforms as a standard for business and private use. UCC platforms that are more widely used across different areas of life are rated as the most preferred by the respondents and include Microsoft Teams (30%) and Google Meet (23%). Research limitations/implications: The usage of non-probabilistic sampling, a relatively small sample and the usage of qualitative analysis methods were major limitations of the conducted research. Firstly, the research data was collected from students of one specialty, from one specific university. The research did not find any cultural differences in distance learning and communication. Secondly, the study uses basic statistical measures without cross analysis to enable a deeper analysis of the research. Originality/value: The presented paper is a part of the research area related to communication platforms across various areas of peoples' life. The research was aimed at the identification of the most preferable UCC platforms and features that serve the communication purpose. The cognitive value of the paper might also be seen in the focus on a relatively narrow and homogenous group of respondents (students of e-business and digital marketing).(original abstract)
Rocznik
Tom
19
Strony
138--149
Opis fizyczny
Twórcy
  • University of Warsaw, Poland
  • University of Warsaw, Poland
Bibliografia
  • Burns, M. J., Craig, R. B., Jr., Friedman, B. D., Schott, P. D., & Senot, C. (2011). Transforming enterprise communications through the blending of social networking and unified communications. Bell Labs Technical Journal, 16(1), 19-34. doi: 10.1002/ bltj.20483.
  • Businesswire. (2020). Global team collaboration market (2020 to 2024) - Size and forecasts with impact analysis of COVID-19 - ResearchAndMarkets.com. Retrieved from https:// www.businesswire.com/news/home/20200623005417/en/Global-Team-Collaboration- Market-2020-to-2024---Size-and-Forecasts-with-Impact-Analysis-of-COVID-19--- ResearchAndMarkets.com.
  • Businesswire. (2021). Global unified communication and collaboration market (2020 to 2028) - Featuring Google, Microsoft and IBM among others - ResearchAndMarkets. com. Retrieved from https://www.businesswire.com/news/home/20210108005508/en/ Global-Unified-Communication-and-Collaboration-Market-2020-to-2028---Featuring- Google-Microsoft-and-IBM-Among-Others---ResearchAndMarkets.com.
  • Eduniversal Group. (2020). Top 10 - 2020 Eduniversal best masters ranking - E-business and digital marketing in Eastern Europe. Retrieved from https://www.best-masters. com/ranking-master-e-business-and-digital-marketing-in-eastern-europe.html.
  • European Commission. (2020). Telework in the EU before and after the COVID-19: Where we were, where we head to. Retrieved from https://ec.europa.eu/jrc/sites/jrcsh/ files/jrc120945_policy_brief_-_covid_and_telework_final.pdf.
  • Fikry, A., & Mukhtar, Z. A. G. (2012). Unified communication: It's all between you and me. Business Strategy Series, 13(4), 168-172. doi: 10.1108/17515631211246230.
  • Gartner. (2020). Gartner says worldwide end-user spending on cloud-based web conferencing solutions will grow nearly 25% in 2020. Retrieved from https:// www.gartner.com/en/newsroom/press-releases/2020-06-02-gartner-says-worldwideend- user-spending-on-cloud-based-web-conferencing-solutions-will-grow-nearly-25- percent-in-2020.
  • Global Workplace Analytics. (2020). Work-at-home after Covid-19 - Our forecast. Retrieved from https://globalworkplaceanalytics.com/work-at-home-after-covid-19- our-forecast.
  • Meske, C., Kissmer, T., & Stieglitz, S. (2018). Global adoption of unified communication technologies as part of digital transformation in organizations: A cross-cultural perspective. Proceedings of the Multikonferenz Wirtschaftsinformatik 2018. Retrieved from https://www.researchgate.net/publication/323686286_Global_Adoption_of_ Unified_Communication_Technologies_as_Part_of_Digital_Transformation_in_ Organizations_A_Cross-Cultural_Perspective.
  • Okereafor, K., & Manny, P. (2020). Solving cybersecurity challenges of telecommuting and video conferencing applications in the COVID-19 pandemic. International Journal in IT & Engineering (IJITE), 8(6), 24-32. doi: 10.6084/m9.figshare.12421088.
  • PricewaterhouseCoopers. (2021). It's time to reimagine where and how work will get done. PwC's US Remote Work Survey - January 12, 2021. Retrieved from https://www.pwc. com/us/en/library/covid-19/us-remote-work-survey.html.
  • Quintana, C. (2020, July 29). 'The virus beat us': Colleges are increasingly going online for fall 2020 semester as COVID-19 cases rise. Retrieved from https://www.usatoday. com/story/news/education/2020/07/29/covid-college-fall-semester-2020-reopeningonline/ 5530096002/.
  • Research and Markets. (2020). Global unified communication and collaboration market (2020 to 2028). Retrieved from https://www.researchandmarkets.com/reports/5232580/ unified-communication-and-collaboration-ucc.
  • Riemer, K., & Taing, S. (2009). Unified communications. Business & Information Systems Engineering, 1(4), 326-330. doi: 10.1007/s12599-009-0062-3.
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Typ dokumentu
Bibliografia
Identyfikatory
Identyfikator YADDA
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