The Global Automotive Consumer - Case Study

• Autorzy: Norbert Kawęcki
• Języki publikacji: EN

Abstrakty

EN

Purpose: The purpose of the work is to present the research results of 26,000 consumers in 25 countries provided by the Deloitte Report from 2022 as the Global Automotive Consumer. Design/methodology/approach: Due to the cognitive nature of the work, the aim of the work will be achieved using the method of analyzing the literature and newest Deloitte research from 2022. Literature studies only foreign publications. Findings: The Global Automotive Consumer is very widely described in international literature. Many reports have been created and the most updated Deloitte shows overview current situation in researched matter. Originality/value: The analysis ither international literature and report from 2022 with statistics shows global automotive consumer preferences as well as most development countries next to similarities and differences between worldwide automotive community. It includes some influences due to pandemic Covid-19.(original abstract)

Słowa kluczowe

EN

Consumer research; Consumer trends; Automobiles

PL

Badania konsumenckie; Trendy konsumenckie; Samochody

• Czasopismo: Zeszyty Naukowe. Organizacja i Zarządzanie / Politechnika Śląska
• Rocznik: 2022
• Numer: z. 157 Contemporary Management
• Strony: 281--292

Twórcy

autor

Norbert Kawęcki

• Maria Curie-Skłodowska University in Lublin, Poland

Bibliografia

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• 2. Budde Christensen, T., Wells, P., Cipcigan, L. (2012). Can innovative business models overcome resistance to electric vehicles? Better Place and battery electric cars in Denmark. Energy Policy, 48, 498-505.
• 3. Deloitte (2022). Global Automotive Consumer Study, Key findings: Global focus countries. Retrieved from www.deloitte.com/autoconsumers, 14.03.2022.
• 4. Hauser, J.R., Dong, S., Ding, M. (2013). Self-Reflection and Articulated Consumer Preferences. Journal of Product Innovation Management, 31, No. 1, pp. 17-32.
• 5. Hockerts, K., Wüstenhagen, R. (2010). Greening Goliaths versus emerging Davids - Theorizing about the role of incumbents and new entrants in sustainable entrepreneurship. Journal of Business Venturing, 25, 481-492
• 6. Jacobsson, S., Bergek, A. (2004). Transforming the energy sector: the evolution of technological systems in renewable energy technology. Industrial and Corporate Change 13, 815-849.
• 7. JBS. Retrieved from https://www.jbs.cam.ac.uk/insight/2013/no-bangers-in-the-uk/, 14.03.2022.
• 8. Johnson, M.W., Suskewicz, J. (2009). How to Jump-Start the Clean Economy. Harvard Business Review, 87, 52-60.
• 9. Talay, M.B., Calantone, R.J., Voorhees, C.M. (2013). Coevolutionary dynamics of automotive competition: product, innovation, change, and marketplace survival. The journal of product innovation management: an international publication of the Product Development & Management Association. Oxford: Blackwell Publishing, pp. 1-46.
• 10. Townsend, J.D., Calantone, R.J. (2014). Evolution and Innovation in the Global Automotive Industry. Journal of Product Innovation Management, Vol. 31, Iss. 1, pp. 4-7

Identyfikatory

DOI

10.29119/1641-3466.2022.157.18