Kluczowe czynniki sukcesu w zarządzaniu przedsiębiorstwami podczas pandemii COVID-19

• Autorzy: Piotr Jedynak , Sylwia Bąk

Warianty tytułu

Key success factors in business management during the COVID-19 pandemic

• Języki publikacji: PL

Abstrakty

Celem tekstu jest identyfikacja oraz kategoryzacja kluczowych czynników sukcesu wybranych przedsiębiorstw w trakcie trwania globalnej pandemii COVID-19. W części teoretycznej, w pierwszej kolejności, zidentyfikowano warunki funkcjonowania przedsiębiorstw w trakcie pandemii COVID-19, a następ-nie ukazano czynniki sukcesu jako kategorię wyjaśniającą wyniki przedsiębiorstw w tym okresie. Cel pracy został zrealizowany poprzez badania empiryczne przeprowadzone na próbie 22 przedsiębiorstw reprezentujących różne sektory, o zasięgu zarówno globalnym, jak i lokalnym. Badania zrealizowano przy wykorzystaniu triangulacji metod badawczych. Główną metodą wykorzystaną w procedurze badawczej było wielokrotne studium przypadku. Wyniki przeprowadzonych badań pozwoliły na ustalenie, że zidentyfikowane czynniki warunkujące sukces badanych przedsiębiorstw w trakcie pandemii tworzą siedem kategorii: strategia, model biznesu, zasoby, elastyczność, produkty/usługi, relacje z klientami oraz otoczenie zewnętrzne.(abstrakt oryginalny)

EN

The purpose of the text is to identify and categorise the key success factors of selected companies during the global COVID-19 pandemic. In the theoretical part, the conditions for the functioning of enterprises during the COVID-19 pandemic were identified, and then success factors were diagnosed as a category that explained the results of enterprises during this period. The aim of the work was achieved through empirical research carried out on a sample of 22 companies representing various sectors, both global and local. The research was conducted using the triangulation of research methods. The main method used in the research procedure was a multiple case study. The results showed that the identified factors determining the success of the surveyed companies during a pandemic form seven categories: strategy, business model, resources, flexibility, products/services, customer relations, and the external environment. (original abstract)

Słowa kluczowe

PL

Pandemia; COVID-19; Przedsiębiorstwo; Sukces przedsiębiorstwa

EN

Pandemic; COVID-19; Enterprises; Success of the company

• Czasopismo: Studia i Prace Kolegium Zarządzania i Finansów / Szkoła Główna Handlowa
• Rocznik: 2022
• Numer: z. 184
• Strony: 65--78

Twórcy

autor

Piotr Jedynak

• Uniwersytet Jagielloński

autor

Sylwia Bąk

• Uniwersytet Jagielloński

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