The Role of Innovation in the Strategy of Residential Developers in Poland

• Autorzy: Marcin Sitek
• Języki publikacji: EN

Abstrakty

EN

Purpose: Identification of the role of innovation in the activities of residential developers in Poland in the context of changes caused by the geopolitical crisis and EU legislative initiatives. Design/methodology/approach: The work will present the innovative activities of residential developers and the changes that are taking place in this area in connection with the outbreak of the war in Ukraine and the introduction of EU regulations regarding broadly understood sustainable development. The above assumption was based on the research conducted using the CATI method, which involves interviewing respondents by telephone using a computer. The study focused on developers implementing residential projects characterized by the construction of multi-story, multi-family buildings and was conducted in August 2020 and November 2022. Findings: The conducted analysis of the research results allowed for the diagnosis of a low level of innovation implementation by residential developers in Poland, technical and technological innovation as the dominant group in the innovation structure, clear problems with innovation project management, including risk management, and developers' needs in developing innovative activities. Research limitations/implications: The article points to the need to introduce innovation in the housing market due to EU legislation and thus to develop a national system supporting the process of implementing innovation based primarily on public entities. Thus, the direction of future research on identifying the needs of developers in the development of innovation, especially in the context of the implemented EU legislation, was indicated. Originality/value: The article identifies the state of innovation development in the primary residential real estate market, showing the state in November 2022, indicating the need to intensify tasks related to the development of innovation in the context of the "Fit for 55" regulation. (original abstract)

Słowa kluczowe

EN

Innovations; Developer; Real estate market; Housing market

PL

Innowacje; Deweloper; Rynek nieruchomości; Rynek mieszkaniowy

• Czasopismo: Zeszyty Naukowe. Organizacja i Zarządzanie / Politechnika Śląska
• Rocznik: 2023
• Numer: z. 185 W kierunku przyszłości zarządzania = Towards Future of Management
• Strony: 433--453

Twórcy

autor

Marcin Sitek

• Czestochowa University of Technology

Bibliografia

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Identyfikatory

DOI

10.29119/1641-3466.2023.185.24