Some Epistemological Considerations About the Theories of Film and Cultural Consumption in the Internet Age: Revisiting Superstardom Models, Long Tail Phenomenon and Quality Appraisal

• Autorzy: Frederic Gimello-Mesplomb
• Języki publikacji: EN

Abstrakty

EN

If the uncertainty phenomena are not the latest in economics, the combination of the ADSL Internet accessibility and opportunities to share/download/ /watch in streaming film in a whimsical chronology has substantially amended the work of the researcher in the last fifteen years. Film economics can be considered as the cultural economics subarea interested in economics of the film industry, movies economics or cinema marketing. Film economics is no longer limited to statistically record the phenomena of trade in the cinema exhibition market (i/e domestic box office results), but to analyze the hazards of an individual consumption of cultural goods via downloading or streaming practices during an age where only management studies or sociology of cultural practices prevailed. The traditional models of film marketing, largely influenced by the behaviorist tradition (for example questioning the effects of criticism on general entries or the trailers effectiveness on audiences), yet effective ten years ago, are no longer enough to interpret today the disconcerting versatility of the cultural consumer on Internet, washed up there where the new media leaders and cultural influencers such as social networks take over. The economist of culture has mutated by obligation into a socio-economist. The significant evolution of the Internet technical skills (networks, free or legal downloading platforms, independent consumer labels raising funds for online artists...) encourages the economists to revisiting the traditional economics models of cultural goods. (fragment of text)

Słowa kluczowe

EN

Internet; e-marketing; Communication on the Internet; Film industry; Cultural influence

PL

Internet; Marketing internetowy; Komunikowanie w internecie; Przemysł filmowy; Wpływ kulturowy

• Czasopismo: Scientific Publications / University of Economics in Katowice
• Rocznik: 2012
• Tom: Internet Communication Management International Week
• Strony: 105--115

Twórcy

autor

Frederic Gimello-Mesplomb

• University of Metz, France

Bibliografia

• Akerlof G.A.: The Market for 'Lemons': Quality Uncertainty and the Market Mechanism. "Quarterly Journal of Economics", Vol. 84, No. 3, 1970.
• Anderson Ch.: The Long Tail: Why the Future of Business Is Selling Less of More. Hyperion, New York, 2006.
• Barrot P.: Nollywood: Le Phénomene Vidéo an Nigeria. Editions L'Harmattan 2005.
• Baumol W.J., Bowen W.G.: Performing Arts: The Economic Dilemma. Twentieth Century Fund, New York, 1966.
• Benghozi P.J. (Ed.): Effet Longue Traîne ou Effet Podium: Une Analyse Empirique des Ventes de Produits Culturels en France. Research note, without a publisher. 2008.
• Benghozi P.J., Benhamou F.: Longue Traîne: Levier Numérique de la Diversité Culturelle? Culture prospective - production, diffusion et marchés. DEPS, Ministere de la Culture, No. 1, 2008.
• Benhamou F.: Economie du star-system. Odile Jacob, Paris, 2002.
• Benhamou F. et al.: Le Financement du Cinéma par le Télévision: une Analyse Econométrique des Investissements des Chaînes. "Economie & Prévision", No. 188, 2009.
• Callon M., Lascoumes P., Barthe Y.: Agir dans un Monde Lncertain. Essai sur la Démocratie Technique. Paris: Le Seuil (collection "La couleur des idées"), 2001.
• Dantec A., Levy F.: Stars et box office: un état des approches théoretiques et empiriques. Documents de Travail de l'OFCE, Observatoire Français des Conjonctures Economiques. No. 13, p. 8, 2005.
• De Vany A., Walls D.: Uncertainty in the Movie Industry: Does Star Power Reduce the Terror of the Box Office? "Journal of Cultural Economics", 23, 1999.
• Dolgin A.: Adverse Selection in the Culture Industries. In: A. Dolgin: The Economics of Symbolic Exchange. Springer, Berlin, 2008.
• Duval J.: Le Champ du Cinéma Français au Début des Années 2000. Actes de la Recherche en Sciences Sociales. No. 161-162, 2006.
• Eliashberg J., Shugan S.M.: Film Critics: Influencers or Predictors? "Journal of Marketing", No. 61, 1997.
• English J.: The Economy of Prestige: Prizes, Awards, and the Circulation of Cultural Value. Harvard University Press, Cambridge, 2008.
• Ethis E.: La Loyanté du Spectateur. "Les Cahiers de la Maison Jean Vilar", No. 97, Janvier-Mars. 2006.
• Gesnerie R.: L'économie de Marché. Le Pommier, 2006.
• Gimello-Mesplomb F.: Enjeux et Stratégies de la Politique de Soutien du Cinéma Français. Un exemple: la Nouvelle Vague. Economie Politique et Symboles. Chapt. IV. University of Toulouse, 2000.
• Gimello-Mesplomb F.: Téléchargement de films: Peut-on responsabiliser les nouveaux modes de consommation de l'audiovisuel? In: T. Paris (Eds.): La libération audiovisuelle - Enjeux technologiques, économiques et réglementaires. Dalloz, Paris, 2005.
• Gimello-Mesplomb F. (Ed.): L'invention d'un Genre: Le Cinéma Fantastique Français ou les Constructions Sociales d'un Objet de la Cinéphilie Ordinaire. L'Harmattan, Coll Logiques sociales, 2011.
• Ginsburgh V., Weyers S.: On the Perceived Quality of Movies. "Journal of Cultural Economics", No. 23, 1999.
• Hirschman A.: Exit, Voice, and Loyalty; Responses to Decline in Firms, Organizations, and States. Harvard University Press, Boston, 1970.
• Hutter M., Throsby D. (Eds.): Beyond Price. Value in Culture, Economics, and the Arts. Cambridge University Press, New York, 2008.
• Karpik L.: L'économie de la qualité. "Revenue Française de Sociologie" 30 (2), 1989.
• Karpik L.: Valuing The Unique: The Economics Of Singularities (traduction de Nora Scott Robert). Princeton University Press, Priceton, 2010.
• Kreitschmer M, et al.: Increasing Returns and Social Contagion in Cultural Industries. "British Journal of Management", Vol. 10, 1999.
• Lahire B.: La Culture des Individus. Dissonances Culturelles et Distinction de Soi. La Découverte, Paris, 2006.
• Leveratto J.M., Jullier L.: Cinéphiles et Cinéphilie. Une histoire de la qualité cinématographique. Colin, Paris, 2010.
• MacDonald G.: The Economics of Rising Stars. "American Economic Review", 78 (1), 1988.
• Menger P-M.: Le Travail Créateur, s'accomplir dans Vincertain. Paris, Gallimard-Senil, 2009.
• Moulin R.: Le Marché de la Peinture en France. Minuit, 1967, 1989.
• Moulin R.: L'Artiste, Tinstitution et le Marché. Flammarion, 1992.
• Moulin R.: De la Valeur de l'art. Flammarion, 1995.
• Rosen Sh.: The Economics of Superstars. "American Economic Review", 71 (5), 1981.
• Scott A.J.: The Cultural Economy of Cities: Essays on the Geography of Image-Producing Industries 2000.
• Scott A.J.: French Cinema: Economy, Policy and Place in the Making of a Cultural-Products Industry. "Theory Culture Society", No. 17, 2000.
• Scott A.J.: On Hollywood: The Place, The Industry. Princeton University Press, Princeton, 2005.
• Wojnas O.: L'échange de Films en Peer-to-peer: une Sociologie des Usages. Mémoire de maîtrise cinéma (dir. F. Gimello). Université de Metz, 2005.