Types of Metaphors of Organisation

• Autorzy: Łukasz Sułkowski
• Języki publikacji: EN

Abstrakty

EN

The purpose of this article is to present the variety and types of metaphors and give examples of their use in organisational discourse. Metaphoric thinking is a useful approach to make out the organisation and is permanently blended in the management cognition process. Metaphors constitute a part of language and their changing is connected with transformation of the way of thinking and speaking and, thus, organisation actions. (original abstract)

Słowa kluczowe

EN

Organisational metaphors; Organisational processes

PL

Metafory organizacyjne; Procesy organizacyjne

• Czasopismo: Journal of Intercultural Management
• Rocznik: 2011
• Tom: 3
• Numer: nr 2
• Strony: 221--227

Twórcy

autor

Łukasz Sułkowski

• Academy of Management SWSPiZ

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