Czasopismo
2020
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Consumer Rights Protection : Threats and Opportunities for Enhancing Consumer Awareness
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187--200
Tytuł artykułu
Autorzy
Warianty tytułu
Języki publikacji
Abstrakty
The purpose of the chapter was to define main features of corporate social responsibility and show the best practices on European market. In following chapter analysis of literature is conducted. Qualitative method is based on empirical studies, that shows practical aspects based on real case studies of two companies from different European countries: LEGO from Denmark and IKEA form Sweden. Chapter consist of introduction, meth-odological part, than there will be empirical chapter and finally conclusions. (fragment of text)
Rocznik
Strony
187--200
Opis fizyczny
Twórcy
autor
- University of Economics in Katowice, Poland
Bibliografia
- Garigga E., Melé D. (2004), Corporate Social Responsibility Theories: Mapping the Territory, "Journal of Business Ethics", Vol. 53, pp. 51-71.
- Glowik M., Smyczek S. (2011), International Marketing Management: Strategies, Concepts and Cases in Europe, Oldenbourg Wissenschaftsverlag, München.
- Davis K. (1967), Understanding the Social Responsibility Puzzle: What Does the Businessman Owes to Society, "Business Horizons", Vol. 10, Iss. 4, pp. 45-50.
- Kotler P., Lee N. (2004), Doing the Most Good for Your Company and Your Cause, John Wiley & Sons, Hoboken, NJ.
- Yin R. (2009), Case Study Research Design and Methods, Applied Social Research Methods Series, Vol. 5, Fourth edition, Sage Publications, Thousand Oaks, CA.
- IKEA Sustainability Repor tFY18. (2018), http://preview.thenewsmarket.com/Previews/IKEA/DocumentAssets 513/535.pdf (12.05.2019).
- Hillman M., Fawcett T., Rajan S.C. (2008), How We Can Save the Planet: Preventing Global Climate Catastrophe, St. Martin Griffin, New York.
- Buckman G. (2004), Globalization: Tame It or Scarp It? Mapping the Alternatives of Anti-Globalization Movement, Zed Books, London.
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Typ dokumentu
Bibliografia
Identyfikatory
Identyfikator YADDA
bwmeta1.element.ekon-element-000171596003