Conferences as B2B Communication Tool

• Autorzy: Grzegorz Leszczyński , Marek Zieliński
• Języki publikacji: EN

Słowa kluczowe

EN

Conferences; Communication; Marketing; Business to Business (B2B)

PL

Konferencje; Komunikowanie; Marketing; Rynek instytucjonalny

• Czasopismo: Zeszyty Naukowe / Akademia Ekonomiczna w Poznaniu
• Rocznik: 2008
• Numer: nr 102
• Strony: 120--133

Twórcy

autor

Grzegorz Leszczyński

autor

Marek Zieliński

Bibliografia

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